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Greater Rochester 
SCORE - For the life of your business 
 
 

SCORECard - April 2016
Spring Ahead of the Competition.
See your business blossom as you learn how to take advantage of the technology at your disposal. Make an appointment with a SCORE mentor to discuss where you should upgrade or ask any small business question that comes to mind.

Upcoming Local Rochester Workshops

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Promoting Your Business on a Zero Budget
Tuesday, April 19, 2016 5:00pm-6:30pm  Fee: $29
Location:  Downtown Rochester
In this 1 1/2 hour interactive workshop, you will discover easy ways to increase awareness for your business and generate reasons why people should buy your products and services.
 
Smart and Effective Lead Generation
Tuesday, April 26, 2016  8:45am-11:45am   Fee:  $29 
Location: Downtown Rochester 
In this session we'll discuss how some easy to use, inexpensive tools (email, search engine optimization and social media) contribute to getting and following up on solid leads. This will be a fun and interactive session.

Strategies  to Turn Leads Into Sales
Monday May 9th & Many 16th, 7:00pm-9:00pm  Fee: $25
Location:  Irondequoit High School
Negotiate like a pro.  Learn how to close more sales in less time, with less cost and with high margins. You will learn effective closing techniques and how to up-sell and cross-sell for maximum profitability.

Accounting, Record Keeping and Tax Issues for Small Business
Tuesday, May 17, 2016, 8:45am-3:30pm  Fee: $49
Location:  Downtown Rochester
This workshop has been designed for small business owners that could benefit from guidance in the areas of accounting, record keeping or sales tax issues. 

Writing a Business Plan for your Small Business 
Tuesday, May 31, 2016, 6:30pm-8:30pm  Free 
Location:  Pittsford Community Library 
By the end of the workshop you will understand exactly what goes into a good business plan.  Each section of the business plan will be reviewed in terms that are easy to understand. 
 
Thursday, April 7, 2016 at 2:00 p.m. EDT/11:00 a.m. PDT

Please join us as Danielle Tate, the founder of MissNowMrs.com and author of Elegant Entrepreneur, shares insights and real-life examples of how to build a successful web-based business or pivot your current website to attract more customers. 
 

Are you harnessing the power of video marketing to grow your business? 
 
Download this checklist by Animoto to learn how to use video in your small business marketing strategy. 
 
Some of the tips will teach you how to:
  • Create testimonial videos with your best customers.
  • Demonstrate the use of a product
  • Optimize your videos for mobile
Download the free checklist today. 
 
Thursday, April 14, 2016 at 1:00 p.m. EDT/10:00 a.m. PDT


There are many challenges facing your small business, all of which consume valuable time to understand and master. There's marketing, sales, finance, hiring, and more.
Figuring out how to put technology to work for your business doesn't need to be one of them.
 
Entrepreneur and best selling author Ramon Ray will share tips and insights on ways to properly leverage technology to run a more efficient (and more profitable) business. 
 
 





Purse 
"[Our mentor] helped me take an idea and turn it into reality. She steered me around a number of pitfalls during that start-up process and patiently helped pull me out of the pitfalls."
Leather crafters Louise Comora and Gail Fivis met at a networking event, and discovered they were both trained by the same woman: a master leather artisan formerly of Hermes. They both dreamed of owning their own boutique. 
 
The women would eventually combine their talents to create the high end store Bohlux, But first, they knew they needed guidance. They called on SCORE to help them navigate the processes and regulations that were necessary for a successful venture. 
 
 
 
 
 Greater Rochester SCORE  
 greaterrocheser.score.org  
 585-263-6473