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Greater Rochester 
SCORE - For the life of your business 
 
 
SCORECard - March 2016
Let's Keep Moving Forward Together
You might luck into success, but more likely than not, you're going to need some sound business advice. Make an appointment with a SCORE mentor today for all of your small business needs.

GOOD NEWS:  SCORE Workshop fees have been reduced to $29 for half-day workshops and $49 for full day workshops!
Upcoming Local Rochester Workshops
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Knowing Your Customers:  Personality Profiling Made Easy
Thursday, March 17, 2016, 8:30-11:30  Fee: $29
Location: Greater Rochester Chamber of Commerce (150 State Street downtown Rochester)
Understanding the personalities of your customers can help you sell more products and services. It is important to know about different types of customers and what motivates them to buy.
This workshop will help you profile your customers' personalities and help you gain higher closing percentages, increased revenue and more efficient selling time!

 Take Your Marketing to the Strategy Level
Thursday, March 24, 2016  8:45am-3:30pm  Fee:  $49
Location:  Greater Rochester Chamber of Commerce (150 State Street downtown Rochester)
Most small business owners spend much of their time being a sales manager and they never make time to identify what it will take the business to the next level of performance.  To do that, they will have to carefully identify their customer's needs and plan to create a total offer that meets those needs.  This interactive workshop will enable you to look at the big issues that will shape your marketing plans well into the future.

Small Business Start-Up & Survival - Irondequoit
5 Monday Evenings:  April 4, 11, 18, 25 & May 2, 7:00pm-9:00pm      Fee: $59
Location: Irondequoit High School, 260 Cooper Road, Rochester, NY  14617
This workshop is for anyone thinking about starting a business who needs some guidance. Topics include:  Business planning, marketing & sales, banking & finance, Insurance/risk management, legal, budget & cash management.

Small Business Start-Up & Survival - Henrietta 
5 Monday Evenings:  April 4, 11, 18, 25 & May 2, 7:00pm-9:00pm      Fee: $59
Location: Rush Henrietta, 1799 Lehigh Station Road, Henrietta, NY  14467 
This workshop is for anyone thinking about starting a business who needs some guidance. Topics include:  Business planning, marketing & sales, banking & finance, Insurance/risk management, legal, budget & cash management.
Smart and Effective Lead Generation
Tuesday, April 26, 2016  8:45am-11:45am   Fee:  $29
Location:  Greater Rochester Chamber of Commerce (150 State Street downtown Rochester)
Most businesses need more leads but just generating leads isn't enough; we need qualified leads. In the digital world, there are a lot of tools but how do you know which one will work for your business? In this session we'll discuss how some easy to use, inexpensive tools (email, search engine optimization and social media) contribute to getting and following up on solid leads. This will be a fun and interactive session.  
 
Veteran Entrepreneurship and Local Resources - March 31, 2016
Thursday, March 31, 2016   FREE
9:00 am - 12:00 pm
Kate Gleason Auditorium, Rochester Central Library
Hosted by Congresswoman Louise M. Slaughter Featuring Key Note Speaker: Todd Baxter. Local veterans will be able to connect with key resources dedicated to the veteran community, hear directly from local, successful veteran small businesses owners and learn about programs to help start or grow their small business
 
Picking the right type of financing for a small business isn't as simple as it was a few years ago. Answering the following four questions will help you determine what type of loan makes most sense for you!
  • Why am I looking for a loan?
  • Which loan term best fits my situation?
  • How much money do I really need?
  • What does my credit profile look like?
By clicking below to read the full article, you'll find in-depth analysis that will walk you through each question, ensuring that every critical detail is considered.
 
 
Thursday, March 10, 2016 at 1:00 p.m. EDT/10:00 a.m. PDT

Join Ty Kiisel, Contributing Editor of OnDeck to learn everything you need to know about your business credit. He'll discuss the three questions most lenders have about you and your business; along with how your business credit profile fits into the equation. He'll also dive into the two drivers that influence your profile and the five things you can start doing today to build a strong business credit profile. 
 
 
"[My Mentor] helped me take an idea and turn it into reality. She steered me around a number of pitfalls during that start-up process and patiently helped pull me out of the pitfalls."
When Gregory May left the circus in 1995, he took his skills on the road as a solo performer. But instead of just watching him perform, May found his attendees were also interested in trying out his circus props themselves. 
 
With the help of a SCORE mentor, May evolved his business into circus day camps and afterschool programs, and the success of those offerings led May to open a school to teach circus full time.
 
 
 
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