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SCORECard, the eNewsletter for Small Business in Greater Rochester, NY February 2014
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Greetings!
What's Your Mobile Strategy ... SCORE can help!
If you haven't made your website compatible with smartphones and tablet computers yet, you can be sure your customers are moving their shopping to your mobile-friendly competitors. Don't waste another minute! Let SCORE show you how to create a winning website that incorporates a mobile strategy.
We're here for the life of your business
Find a Mentor Today!
Linda Ranslow, Editor
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Greater Rochester SCORE
100 State Street, Rochester, NY
585-263-6473
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Upcoming Workshops Click to see full list
SCORE offers low-cost workshops designed to provide practical business information for the current or prospective business owner in both for-profit and not for-profit businesses.
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Wednesday, February 26th, 8:45-11:30
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This * * NEW * * workshop is designed for existing businesses and sales managers who wish to grow their sales and extend their geographic reach using a rep network.
Outsourcing field sales is a proven strategy for successfully increasing sales, improving cash flow, extending geographic reach and at the same time dramatically lowering sales cost for your company.
Learn how to recruit, manage and motivate manufacturers' representatives to grow your business!!
REGISTER TODAY!!!
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5 Reasons Your Website Must be Mobile
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 How's this for a mind-blowing statistic: 4.55 billion people worldwide are expected to use a mobile phone in 2014. That's a lot of users with their heads stuck in their smartphones and tablets. If you haven't made your small business website mobile-friendly yet, now is the time. And if 4.55 billion reasons aren't enough to convince you to go mobile, read on.
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Secrets to Website and Mobile Victory
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 Who better to tell you what works and what doesn't in online marketing than the very experts who provide the most popular online solutions for big and small businesses alike? Click over to this month's Small Business Success Blog and read expert posts by guest bloggers from GoDaddy and McAfee.
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Cooking Up Profits
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 "My shop opened in May 2013 with the help and support of SCORE, and today I am totally supporting myself with the sales I have generated. This could not have been done without the assistance of my mentors and the inspiring workshops that I participated in. They were a springboard to my creativity and development."
Grow your business with guidance from a SCORE mentor.
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Everything You Need to Know About Small Business Insurance
Thursday, February 27, 2014, 1 p.m. EST
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 Accidents happen and you have to defend yourself if you're sued, even if you're not at fault. Register today to hear Brian Price, of Hiscox USA explain why business insurance is so essential, how to determine what types of insurance your business needs, how to save money on your policy and more.
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Brought to you by SCORE, America's free and confidential source of small business mentoring and coaching. SCORE is a nonprofit association of more than 13,000 volunteer business experts. SCORE offers free mentoring and low-cost workshops nationwide. A resource partner with the U.S. Small Business Administration, SCORE has helped more than 9 million small business clients since 1964.
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Building Your Business for Clients on the Go
Thursday, February 13, 2014, 1 p.m. EST
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 How much do you know about your mobile website traffic? Heidi Wong of Bigcommerce can help you find out who is coming to your site via mobile, how those visitors interact with your site, and what design and content strategies you can use to guide your visitors to conversion.
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Leading vs. Managing your Small Business: Tuesday, February 25th 3-4:30pm
Location: Canandaigua Nat'l Bank, Pittsford
To Register
More Information
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Creating a Profitable Website
Thursday, February 20, 2014, 1 p.m. EST
|  Is your website doing everything you want it to do for your bottom line? If not, tune in to hear SCORE mentor and entrepreneur Dan Beldowicz explain how website design can make or break your success, why you've got to go mobile and when to hire a Web developer.
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NY State Senators
Joseph E. Robach
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NY State Assemblymen
Joseph Morelle
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Help Support GREATER ROCHESTER SCORE
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Greater Rochester SCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship.
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