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SCORECard, the eNewsletter for Small Business in Greater Rochester, NY March 2013
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Greetings!
Shift Leads into Buyers: Let SCORE Show You How
If your sales efforts are more misses than hits, it could be time to get some coaching from the experts at SCORE. Make an appointment to get free mentoring today--and watch your sales soar.
We're here for the life of your business
Get a Mentor Today
Linda Ranslow, Editor
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Greater Rochester SCORE
100 State Street, Rochester, NY
585-263-6473
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Upcoming Workshops Click to see full list

SCORE offers low-cost workshops designed to provide practical business information for the current or prospective business owner in both for-profit and not for-profit businesses.
March 14 Business Research 2:00-4:00PM THURSDAY
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5 Steps to Turn Leads into Sales
Get off the Sales Rollercoaster
You find a lead, get your hopes up, wait for a response, only to be rejected. it doesn't always end that way, but it's hard to stay positive when you never know how many leads will turn into real sales Try these 5 steps to help you increase the percentage of leads you close and give your business a boost.
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If You Build It, Will They Come? Creating a Website for Your Small Business
Free, SCORE LIVE Webinar
Thursday, March 21, 2013, 1 p.m. EST
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Sales Tools to Help You Succeed
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This month on SCORE.org, you'll find many tools and workshops to help you get your sales on the right track. Take the Converting Leads to Buyers workshop, download the Sales Call Planning Guide, perfect and Plan Your Sales Pitch and much more!
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Success Story
Squatty Potty
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Squatty Potty was developed in Bill and Judy Edwards' garage with the help of their son Bobby as a solution to Judy's health complications. The Squatty Potty concept that improving toilet posture can help with digestive ailments resonated with thousands, and demand for the product quickly grew. To keep up with demand, the Edwardses knew they needed to seek the advice of experienced business and marketing experts.
"SCORE volunteer Joe Stambaugh helped us create a business plan that allowed us to 'nail' both the product and the means of early distribution and then 'scale' our business when appropriate. We have sold over 50,000 Squatty Potty toilet stools in the two years that we've been in business, and our future is promising. I know that a big part of our success came from our relationship with Joe and his colleagues at the St. George, Utah, SCORE office."
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Brought to you by SCORE, America's free and confidential source of small business mentoring and coaching. SCORE is a nonprofit association of more than 13,000 volunteer business experts. SCORE offers free mentoring and low-cost workshops nationwide. A resource partner with the U.S. Small Business Administration, SCORE has helped more than 9 million small business clients since 1964.
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Use LinkedIn to Create Sales
Free, SCORE LIVE Webinar
Tuesday, March 26, 2013, 1 p.m. EST
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If you're not leveraging LinkedIn to attract, research and engage with prospects, you're missing huge opportunities. In this webinar, sales expert Jill Konrath shares the secrets of individuals who are having extraordinary success with this online tool.
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Winning at the Sales Game
What's Your Leads-to-Sales Score?
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If your marketing and sales efforts are missing the mark, it's probably time for some new ideas.
In this month's ExpertAnswers newsletter, s ales expert and best-selling author Jill Konrath shares tips on how to convert leads to sales.
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Free Business Tools
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SCORE provides hundreds of free templates and tools for aspiring and existing small business owners.
Access free cash flow tools and more. See what's available.
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NY State Senators
Joseph E. Robach
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Help Support GREATER ROCHESTER SCORE
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Greater Rochester SCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship.
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