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SCORECard, the eNewsletter for Small Business in Greater Rochester, NY November 2012
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Greetings!
Getting Better Customers: Let SCORE Show You How
Do you know where your best customer are hiding?
Get help from the experts at SCORE and start attracting better customers.
Make an Appointment Today
Linda Ranslow, Editor
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Greater Rochester SCORE
100 State Street, Rochester, NY
585-263-6473
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Greater Rochester SCORE announces Frank Reynolds as its new chapter chair.
In this position, Reynolds will coordinate community outreach, partnership relations, recruiting and the chapter's small business counseling and workshop programs.
Outgoing chapter chair, Doug Mabon says "Frank's selection as chapter chair will have a very positive impact on Rochester SCORE." Mabon adds, "Frank Reynolds has shown tremendous dedication to the Rochester region's business community. He will ensure the superior level of service that Greater Rochester SCORE offers to area businesses."
Visit Greater Rochester SCORE at www.scorerochester.org
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5 Tips to Get Better Customers
Sometimes a customer isn't worth the time or money it takes to make them happy. If you're looking to land better, more profitable and higher-paying customers, here are five tips that can help. Read more.
Upsell, Cross-sell, Resell Checklist
Existing customers are your best target for increased revenue. Learn important marketing tactics you can use to upsell, cross-sell or resell products and services to your current customer base. Find out how.
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LIVE Webinars
Avoid 10 Payroll Mistakes That Cost Businesses Money
Wednesday, November 7, 2012 at 2 p.m. ET
Each year, businesses pay millions of dollars in compliance penalties to government agencies-and those agencies are becoming ever more vigilant about enforcing regulations. This free webinar by Paychex will help you take the necessary steps to stay on top of changing payroll, employment and benefits regulations; comply with federal and state legislation; avoid needless penalties; and gain greater peace of mind. Register now.
The Secret of Getting Better Customers
Tuesday, November 29, 2012
at 1:00 p.m. ET
The key to growing your business is attracting better customers. In this webinar hosted by Jeanne Rossomme of RoadMap Marketing, you'll learn practical tips to help you choose, attract and cultivate the right customers for your business. All attendees will receive a free copy of the new eBook The Secret of Getting Better Customers, plus tools and templates to help you start getting better customers. Register now.
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Expert Insights
Target Better Customers
Are you not getting the customer response you were hoping for? Maybe you need to target better customers. Sam Richter is an internationally recognized expert on sales, marketing and reputation management. He shares his insider sales secrets in this month's ExpertAnswers newsletter. Subscribe now!
The Branding Effect
How do your branding efforts affect the quality of customer you attract? Find out from DJ Heckes, author of Full BRAIN Marketing and founder of trade show marketing company EXHIB-IT!, in this month's SCORE Success Blog.
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Success Story
"I began my company 1992 with counsel from the SCORE chapter in Little Rock, AR. Their business professionals, who have experience in my industry and manufacturing, have proved to be a valuable resource. I am grateful for the guidance and mentorship I have received."
Suni McClelland, Founder
Let SCORE help you succeed.
Find a mentor now.
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Get Winter Preparedness Tips to Protect Your Business, Employees and Customers from Cold Weather Risks
Business Continuity Strategies offered at Free SBA/Agility Webinar
"Winter Weather Preparedness"- A presentation followed by a question and answer session on Tuesday, November 13, 2012 -- 2 p.m. to 3 p.m. EST
Space is limited. Register at www.gotomeeting.com/register/844932816
The SBA has partnered with Agility to offer business continuity strategies through its "PrepareMyBusiness" website. Visit www.preparemybusiness.org to access previous webinars and for additional preparedness tips.
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Free Business Tools
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SCORE provides hundreds of free templates and tools for aspiring and existing small business owners.
Access free cash flow tools and more. See what's available.
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Help Support GREATER ROCHESTER SCORE
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Greater Rochester SCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship.
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