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SCORECard, the eNewsletter for Small Business in Greater Rochester, NY   November 2012
 
SCORE

Greetings! 

Getting Better Customers:  Let SCORE Show You How           

 

Do you know where your best customer are hiding?  

Get help from the experts at SCORE and start attracting better customers.                       

   Make an Appointment Today 

 

 Linda Ranslow, Editor

High Res downtown pic 

Greater Rochester SCORE

100 State Street, Rochester, NY

585-263-6473


Upcoming Workshops   Click to see full list 

 

sign up now

SCORE offers low-cost workshops designed to provide practical business information for the current or prospective business owner in both for-profit and not for-profit businesses. 

   

November 7, Winning at Small Business Marketing  8:45-3:30 WEDNESDAY Downtown-Federal Building  Info & to Register

   

November 9, World of Patents & Trademarks 10:00-Noon FRIDAY Pittsford Library  Info & to Register   

 

November 13, Social Marketing- How can it Help my Business?  8:45-12:30 TUESDAY  Rochester Business Alliance  Info & to Register  

 

December 5, Accounting/Recordkeeping & Taxes for Small Business 8:45-3:30 Downtown-Federal Building Info & to Register    



Greater Rochester SCORE announces Frank Reynolds as its new chapter chair. 

 

In this position, Reynolds will coordinate community outreach, partnership relations, recruiting and the chapter's small business counseling and workshop programs.

 

Outgoing chapter chair, Doug Mabon says "Frank's selection as chapter chair will have a very positive impact on Rochester SCORE."  Mabon adds, "Frank Reynolds has shown tremendous dedication to the Rochester region's business community.  He will ensure the superior level of service that Greater Rochester SCORE offers to area businesses."

 

Visit Greater Rochester SCORE at www.scorerochester.org 

 

Success Secrets 

5 Tips to Get Better Customers

Sometimes a customer isn't worth the time or money it takes to make them happy. If you're looking to land better, more profitable and higher-paying customers, here are five tips that can help.  Read more.

 

Upsell, Cross-sell, Resell Checklist

Existing customers are your best target for increased revenue. Learn important marketing tactics you can use to upsell, cross-sell or resell products and services to your current customer base. Find out how.

 

 

LIVE Webinars

 

Avoid 10 Payroll Mistakes That Cost Businesses Money

Wednesday, November 7, 2012 at 2 p.m. ET

Each year, businesses pay millions of dollars in compliance penalties to government agencies-and those agencies are becoming ever more vigilant about enforcing regulations. This free webinar by Paychex will help you take the necessary steps to stay on top of changing payroll, employment and benefits regulations; comply with federal and state legislation; avoid needless penalties; and gain greater peace of mind. Register now

 

The Secret of Getting Better Customers

Tuesday, November 29, 2012 

at 1:00 p.m. ET

The key to growing your business is attracting better customers. In this webinar hosted by Jeanne Rossomme of RoadMap Marketing, you'll learn practical tips to help you choose, attract and cultivate the right customers for your business. All attendees will receive a free copy of the new eBook The Secret of Getting Better Customers, plus tools and templates to help you start getting better customers. Register now

 

 

Expert Insights

 

Target Better Customers

Are you not getting the customer response you were hoping for? Maybe you need to target better customers. Sam Richter is an internationally recognized expert on sales, marketing and reputation management. He shares his insider sales secrets in this month's ExpertAnswers newsletter. Subscribe now!

  

The Branding Effect

How do your branding efforts affect the quality of customer you attract? Find out from DJ Heckes, author of Full BRAIN Marketing and founder of trade show marketing company EXHIB-IT!in this month's SCORE Success Blog

 

 

Success Story

 

"I began my company 1992 with counsel from the SCORE chapter in Little Rock, AR. Their business professionals, who have experience in my industry and manufacturing, have proved to be a valuable resource. I am grateful for the guidance and mentorship I have received."
 

 

Suni McClelland, Founder

 

Let SCORE help you succeed. 

Find a mentor now.

 


In This Issue
Upcoming Workshops
Frank Reynolds
Success Secrets
LIVE Webinars
Success Story
Expert Insights
 
New Facebook Page

 

Get Winter Preparedness Tips to Protect Your Business, Employees and Customers from Cold Weather Risks

 

Business Continuity Strategies offered at Free SBA/Agility Webinar  

 "Winter Weather Preparedness"- A presentation followed by a question and answer session on Tuesday, November 13, 2012 -- 2 p.m. to 3 p.m. EST

 

Space is limited. Register at  www.gotomeeting.com/register/844932816 

 

The SBA has partnered with Agility to offer business continuity strategies through its "PrepareMyBusiness" website. Visit www.preparemybusiness.org to access previous webinars and for additional preparedness tips.

 

Free Business Tools


SCORE provides hundreds of free templates and tools for aspiring and existing small business owners.

 

Access free cash flow tools and more. See what's available.

Sponsor Info  

 

The Bank of Castile 

Canandaigua Nat'l Bank 

Citizens Bank 

First Niagara Bank 

Genesee Regional Bank 

Lyons National Bank 

Reliant Credit Union 

   

NY State Senators 

Jim Alesi 

Joseph E. Robach   

NY State Assemblymen  

Joseph Morelle 

Bill Reilich 

Make a Donation
Help Support GREATER ROCHESTER SCORE
Greater Rochester SCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship.

Other Links

SBA
SCORE National
Take an Online Workshop
Read Success Stories
Register with SCORE