Print Freight is a division of PPLUS Global Logistics and serves as a dedicated freight team to the printing industry. The company's goal is to provide the  industry with a set of online tools and competitive rates to make shipping easy.  WSPA members benefit from preferred pricing.

Visit www.printfreight.com to see if you can save with the program.

Do you need to invest in transitioning your sales team (or at least some of them) to a consultative, rather than transactional selling approach?

Jerry Scher, a business builder at Peak Focus, suggests you start by considering these seven questions.

1. What do your clients look for in a sales representative?

2. How complex is your typical order?

3. Who is really making the buying decisions?  Has that recently changed?

4. Who do your sales representatives call on and what are the relationships?

5. Do they focus on account management or business development?

6. Who else in your organization is involved in the overall sales and account management process?

7. What type of marketing connects most effectively with your clients and prospects?

     Printing Industries Press is proud to offer the widest selection of graphic arts titles in the industry. In addition to technical titles covering every aspect of the printing process, you will find economics, sales and marketing, and human relations information as well. Several types of resources are offered including primers, textbooks, training materials and how-to guides, and various downloadable products. Use the links on the left side of the the store's webpage to navigate through the subject categories and keywords to find what you're looking for.

Printing companies today need to grow in order to remain healthy.  As adding volume organically continues to be a challenge, growing by acquisition is a very realistic growth strategy.

Merging with or acquiring another company is a viable method of strengthening your company's financial position and provides the added volume necessary to stabilize pricing to attract and retain customers.

On November 19th in Denver, WSPA will feature a special session on M & A.  The 90 minute program will cover:

• The methods, advantages and pitfalls of employing acquisitions as a business growth strategy
• What to look for in a potential merger or acquisition and
• How to best position your company should you wish to sell.

If you have ever thought about growing your business by buying another company or someday selling your own company, this is a must-attend session.

The session leader is Paul Reilly, former Chairman and CEO of Cenveo, Inc., one of North America's leading graphic communications firms.  During his tenure with the company, Cenveo grew from $17 million to over $2 billion in sales, while completing some 60 acquisitions.

Mr. Reilly's firm, New Direction Partners, will compile a desktop valuation for printing and packaging firms attending. This valuation is worth in excess of $3,000 and is included in your registration fee of just $39!

Date: Thursday, November 19, 2015
Time: 10:30 a.m. - Noon (followed by a light networking lunch)
Location: Veritiv (3900 Lima Street Denver, CO 80239)
Price: $39 for members

CLICK HERE TO REGISTER

To see the Color 2015 Program CLICK HERE.

Each week, E-Connects shares incredible photos on just how lax individuals can be when it comes to safety. 

The goal - to keep a safe work environment front and center on the minds of all of your employees.

Pictured: Not the brightest tool in the shed (and we are not talking the chainsaw).

If you come across a funny safety pic you think should be featured, email Michael Makin at mmakin@wsprint.org.

WSPA is only as strong as its membership base and wants to continually grow to service its members.  You can help by being an ambassador and referring potential members our way!

"Determine never to be idle...It is wonderful how much may be done if we are always doing."

Thomas Jefferson