 Helpful Presentation/Negotiation Tips
In today's world of complex sales and business issues, it's important to understand some solid "basics" that can help you in presentations or negotiations. Present both sides: You'll gain a lot of credibility and effectiveness by openly discussing both sides of the issue. Lead with a need: People will remember your message most clearly if you begin your presentation by arousing a need, then providing information to fill the need. Close with your preference: Listeners tend to remember the end of a presentation better than the beginning; so, present your own viewpoint last. Don't be too subtle: State your point as explicitly as you can; don't assume your audience will figure it out on their own. Repeat, repeat, repeat: State your message over and over again to help people accept it and remember it. Share good news first: When you have a "good news/bad news" message, your audience will accept it more readily if you deliver the good news first. Emphasize similarities: People are more apt to embrace the message if you stress similarities rather than differences. For example, in a merger situation, talk about the common denominators between your two organizations rather than what distinguishes them from each other. Ask for agreement: Agreement is easier to reach if you emphasize how important it is. If you've got a controversial message to share, try connecting it to one that everyone can easily agree with: "Although these challenges will be difficult, I think we all understand the need to serve our customers better."
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