American Mountain Guides Association E~Newsletter
August 2009
In This Issue
Memorial & Celebration
Membership Director Job Announcement
LNT & WFR Recertification
AMGA Annual Awards

Greetings from the AMGA office.  I hope this email finds you well. 

Please join us  in celebration and memory of our dear friend, AMGA Instructor, and Certified Rock Guide, Craig Luebben, this Sunday at the American Mountaineering Center in Golden, CO. 

The AMGA is looking for a new Membership Director, so if you have always dreamed of  being a part of the already fantastic office team, please read the following job description. Also, now is the time to register for your WFR recertifcation and LNT trainer course this fall in Moab at our Annual Meeting.   Lastly, don't forget to submit your nominations for Lifetime Achievement Award and Outstanding Guide of the Year.
Memorial & Celebration of Craig Luebben's Life
Please join us this Sunday at Craig's Memorial Service
(Reserved for Family and Friends of the Luebbens)  To be held in the Foss Auditorium of the American Mountaineering Center Service begins @ 4:00 PM (doors will be open @ 3:00 PM) Seating is limited, so please register for the Memorial Service through the following link:
Please bring your confirmation email for the service.

Public Reception (Open to the public)
A reception and celebration of Craig's life, including sharing memories, music, and beverages. To be held on the west lawn of the American Mountaineering Center 5:00 PM - 10:00 PM. Please feel free to bring a blanket and snacks. To attend, please register for the Public Reception please register  through the following link:
Please bring your confirmation email for the service.

AMC parking lot is located on the north side of the building.  Additional parking is available at Coorstek located across the street on the east side of the AMC. Parking may be limited after 6PM due to other events in the area.  Please, carpool or bike if possible.

High SierrasDonate to the Craig Luebben Memorial Fund
To donate, click on the orange "donate" button located onthe Northern Colorado Climbing Coalition website.
Many people have inquired about how they can help at the moment.
Rather than sending flowers, please consider making a donation.
Any and all assistance is greatly appreciated and will be dedicated to helping his wife Silvia and 6 year old daughter Giulia.

Thank you for your love and support of Craig and his family.
AMGA Membership Director Job Announcement
The American Mountain Guides Association is seeking a full-time membership director. The American Mountain Guides Association is a national non-profit organization that is the premier source for training, services and credentials for professional mountain guides and climbing instructors in the United States. Starting Salary $32-34,000 Please submit resumes to by 5 p.m on Thursday, August 20th, 2009 or until position is filled.
1. Energetic, positive, and imaginative
2. A professional manner and attitude
3. Able to remain calm under pressure
4. Able to easily adapt to change

Knowledge, skills and abilities:
1. Considerable knowledge of strategic planning, budgeting, finance, market research, sales, marketing, member relationship management, people management and negotiation skills and techniques
2. Able to establish and maintain effective working relationships with other staff, members, non-members, and partners.
3. Strong written and oral communication skills
4. A good knowledge of office practices, marketing and customer service skills and technique.
5. A good knowledge of marketing theory and its application to the development of successful membership recruitment and retention campaigns.
6. IT literate: Familiar with using word processing, databases, spreadsheets, iwork, adobe writer,  project management software and web applications including email, e-marketing, e-surveys, e-discussion groups, etc.
7. Able to operate related equipment e.g. printers, scanners, faxes, etc.

1.  Most hold an undergraduate degree.
2. A business or marketing qualification

Relevant Experience:
1. At least three years marketing and membership development experience, preferably with a membership organization.

1. Able to travel
2. Able to attend events and other off-site functions (estimated overnight travel will be a minimum of '12' nights per annum)

Job Description:
1. Strong organizational, written and verbal skills
2. To respond promptly to inquiries from prospective members, members, executive director, board members, the general public and other industry bodies by phone, email or in writing and follow-up with an agreed timeframe.
3. The ability to create and update membership and marketing material e.g. letters, new member welcome packs, newsletters, e-bulletins, press releases, fact sheets, membership directories, member listings, member questionnaires and brochures
4. To develop and direct general marketing campaigns to promote the AMGA's mission and purpose and ensure these are coordinated with recruitment and retention activity
5. To undertake member market research in areas such as member benefit analysis, member satisfaction surveys, member needs assessment and competition analysis
6. To implement the membership development plan, manage resources, set workflow priorities, and review with the Executive Director.
7. To manage the production of mailings (merging, printing and fulfillment) and to ensure they are sent out in a timely manner.
8. To manage member events e.g. book venues, assist with sponsorship recruitment, correspond with partners, track and confirm registrations, and send out reminders.
9. To maintain regular contact with the Membership committee, to provide them with support and assistance on activity that relates to membership development and advise them about policies and member benefits, including scholarships, member insurance plans, and member recognition programs (awards).
10. To ensure the membership information system on website and database is accurate and meets the needs of the AMGA and other users.
11. To monitor and present reports on income, and membership growth.
12. To process reports, listings or label runs as requested by Corporate Partners or as directed by the Executive Director.
13. To perform routine quality checks on the membership database.
14. To maintain supplies of departmental stationary and other office supplies.
15. To participate in regular progress meetings with the Executive Director.
16. To plan work efficiently to meet the goals and objectives
17. To offer ideas for improvement or change in all operational areas
18. To perform other duties and responsibilities as may be assigned

Annual Meeting - WFR recertification & LNT
As AMGA's Annual Meeting is approaching  - now is the time to take advantage of your tip to Moab and renew your WFR  and become a Leave No Trace Trainer.

Please contact the AMGA at 303-271-0984 if you are interested in either of these courses.
The deadline for registering for WFR and LNT is Oct. 15, 2009.

Wilderness First Responder Review and Recertification
Dates: Oct. 24- 26
Instructors:  Wilderness Medicine Training Center
Course Cost:  $215 per person

The Wilderness Medicine Review & Recertification course is designed for graduates of  Wilderness First Responder courses.  Graduates from other wilderness medicine providers are encouraged to recertify provided they are currently certified their original WFR is at least 72 hours, or their WAFA is at least 40 hours. All review students must bring a copy of their certification to the course.  Over 60% of the course is a hands-on skill review, role plays, and simulations. This is especially important for those who do not work as primary care rescuers. Prior to your course attendees need to thoroughly review your original course materials, and pass a pre-test. This will ensure that all members of the course are primed and ready for experiential simulations and challenges.

To learn more:

Leave No Trace Trainer Course
Dates:  October 25-26th
INSTRUCTORS: Subaru/Leave No Trace Traveling Trainers JD Tanner and Emily Ressler.
COURSE COSTS: $65 Per Person, includes one year membership to Leave No Trace, dinner on Day 1, breakfast and lunch on Day 2 and education materials for the course.

GROUP SIZE: Minimum of 5 participants and a maximum of 12.

The Trainer Course is a vital component of the nationwide Leave No Trace program. It is a shortened version of the Master Educator Course. Leave No Trace Trainer courses are two-day trainings taught in an outdoor setting. The Trainer Course assists the student participants in learning more about the seven principles of Leave No Trace and techniques for disseminating these low impact skills. Trainer courses are designed to help you better understand and teach Leave No Trace skills and ethics. Upon successful completion of the Trainer Course participants will receive a Leave No Trace Trainer Certificate.

To learn more:


The time has arrived to nominate guides worthy for the AMGA's Annual Lifetime Achievement Award and Outstanding Guide Award!  Provided below is a description of the awards and qualifications.  Please submit nominations to by August 28th, 2009.   Include a brief description explaining why you think this individual should receive an award.

AMGA Annual Awards 2009

The Lifetime Achievement in Mountain Guiding Award is to honor outstanding Americans, who by their efforts over a period of years, have made contributions of significant value to the profession of mountain guiding, and have reflected credit upon America and themselves.

A nominee for consideration for the Lifetime Achievement in Mountain Guiding Award shall:

a) Be a citizen of the United States, who, for at least 30 years, has been actively identified with mountain guiding and has made contributions of significant value to the mountain guiding profession;
b) Have exhibited qualities of loyalty, integrity, and moral courage worthy of emulation; and
c) Be well and favorable known as a person of ability and character.

American Mountain Guides Outstanding Guide Award is awarded annually for the most outstanding mountain guide achievement in the profession of mountain guiding for the year.

A nominee for consideration as an American Mountain Guides Association Outstanding Guide Awards shall:

a) Be an individual, who has made an outstanding contribution or achievement of significant value to the mountain guiding profession in the year;
b) Have exhibited qualities of loyalty, integrity, and moral courage worthy of emulation;
c) Be a member of the American Mountain Guides Association; and
d) Be well and favorable known as a person of ability and character.

Annual awards will be presented at the Awards Ceremony, which is to take place at the AMGA Annual Meeting in Moab, UT in October 2009.

Many thanks for all your time.  We look forward to honoring and celebrating the recipients at the Annual Meeting in Moab.
I wish you, your family, and friends a happy and safe summer!

Katie Kelly
American Mountain Guides Association