KBA Members Enjoyed the NAB Show in Las Vegas
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Several KBA members traveled to Las Vegas earlier this week to enjoy the NAB Show.
The National Association of Broadcasters announced a preliminary registered attendance of 103,012 for the 2016 NAB Show. The exhibition area featured 1,874 companies spanning 1,063,380 net square feet of exhibit space.
Don't forget, KBA reimburses members up to $1,000 when you attend the NAB Show. For more information on the reimbursement and for the reimbursement form, click here!
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Last week WKDZ celebrated its 50th birthday! Congrats to Beth Mann and her team at WKDZ!
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| | NAB Radio Board member and KBA member Paul Tinkle stopped by WKDZ in Cadiz to help owner Beth Mann and her team celebrate 50 years! |
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Today is the Deadline for Barfield Applications
Today is the deadline for applications for the Kentucky Broadcasters Association (KBA) Harry Barfield Scholarship program. This is the 25th year of the program.
Click Here for the Application
Four scholarships of $2,500 apiece are available to students who are currently majoring in broadcasting or communications at a college or university in Kentucky. The scholarships are awarded through a competitive application process which includes academic achievement, the recommendation of a faculty member, and extracurricular activities. Since the scholarship awards are renewable for a second year provided recipients continue to meet specified criteria, priority consideration will be given to students who are rising juniors.
The program, now in its 25th consecutive year, is named in honor of Harry Barfield, the late president and chairman of WLEX-TV in Lexington.
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RAB Monthly Sales Webinar
*RAB Webinars are FREE for KBA Members
Embracing Integration to Maximize Revenue and Results
One-Hour, Live Online Webinar
Tuesday, May 10, 2016
(11:00 am Eastern/10:00 am Central)
OR
Thursday, May 12, 2016
(4:00 pm Eastern/3:00 pm Central)
Presenter: Brandeis C. Hall, RABGuest: Amy Leimbach, Alpha Media
Integrating local radio assets gets you a greater share of your client's advertising dollars. This session will present case studies and success stories of sales campaigns that used digital marketing, event marketing, and on-air marketing together to create comprehensive experiential marketing solutions. If you want to know how to tap into ad dollars beyond the broadcast budget, this is a webinar for you. This session is for managers and radio sellers who are creating integrated sales campaigns for clients.
RAB WEBINAR CONNECTION DETAILS
Join:
http://rab.adobeconnect.com/integration2016/
Enter as a GUEST using your FIRST AND LAST NAME.
Audio: over computer or 800-244-2500, PIN 550122#
NOTE: AdobeConnect recommends using Internet Explorer. If you do not have Internet Explorer, Safari is the next best.
SUPPORT:
Contact Adobe Support at: 800-422-3623. International support numbers are available at http://www.adobe.com/support/connect/connecthostedsupport.html. To contact RAB, call 800-232-3131 or email member_response@rab.com.
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FREE LBS Training! 
Are you using this FREE member benefit? KBA offers access to the LBS Weekly Sales Videos free to all members! Your station's whole sales team can have their own personal LBS accounts at no additional cost! If you need login information, simply contact the KBA and we will be glad to help you get started. Don't miss out on these wonderful trainings!
This week's Videos: Get Your Manager On Your Side!
The Importance of a Good Idea: Paul Weyland discusses how creativity can get you inside your advertisers' and prospects' "circle of trust." He also explains why having great creative ideas are vital to yours and your station's success!The Value of Retargeting: In this powerful session, Mark Landon of Recrue Media reveals that the four primary benefits of retargeting revolve around the real and practical concept of Audience Management.
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 The 2016 KBA Annual Conference will be October 10-11 in Bowling Green so be sure and mark your calendar! |
Did you know you can add all team members at your station to the eCast distribution list?
Simply send a list of all email addresses that need to be added to Laura@kba.org.
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The 2016 EAS Schedule is posted on the KBA website:
Click Here!
The next required monthly test will be May 18 at 10:37 a.m. and will originate from EOC.
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Mark Your Calendar for these 2016 Events!
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September 21-23
Radio Show
Nashville, Tenn.
October 10-11
KBA Annual Conference
Bowling Green
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Like KBA on Facebook!
 Follow us on Twitter!
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Has your station scheduled an ABIP Inspection this year?
This is now a FREE Member Benefit.
A service that could save you thousands of dollars in FCC fines.
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Chris Aldridge, KBA Chairman
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Henry G. Lackey, President/CEO
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Have something you want included in the next eCast? Have questions or comments? Simply contact Editor-in-Chief Laura Cole - Laura@KBA.org
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