December 9, 2015
Political Broadcasting Webcast Offered Free to KBA Members!
2015 Political Broadcasting Webcast
Presented by
Bobby Baker, Federal Communications Commission
David Oxenford, Wilkinson Barker Knauer, LLP
 
The Webcast will take place:
Date:Thursday, December 17, 2015
Time:2-4 p.m. Eastern

It's that time again! Time to start making sure that you are 100% compliant with political broadcasting rules and regulations. Your state association is here to help you clarify the rules and understand what your station is legally responsible for with a webcast on the topic.

Bobby Baker and David Oxenford will present a two hour webcast from the campus of Michigan State University on December 17 from 2pm-4pm Eastern. Topics covered will include lowest unit rate, third party issue advertising, reasonable access and equal opportunities, sponsorship identification and public file requirements and more.

The presentation will be webcast live, with an email available for questions. The webcast will be archived online and accessible to registered participants for six months.


For information on how sign up for the webcast, please email Laura - Laura@KBA.org
Up your digital skills in social, data, video at Lexington NewsTrain Jan. 21     
 
For just $75, get a full day of digital training at APME's NewsTrain workshop in Lexington, Kentucky, on Jan. 21. Sessions include maximizing social media for branding and reporting, getting started with data-driven enterprise reporting, and shooting compelling smartphone video. Trainers include Daniel Victor, senior staff editor of The New York Times; Kathy Kieliszewski, visuals director of the Detroit Free Press; and Linda J. Johnson, former computer-assisted reporting coordinator for the Lexington Herald-Leader. Free 2015 AP Stylebook -- a $20.95 value - will go to the first 25 to register. Discounted $109 hotel rooms are available at the workshop site, the Hyatt Regency Lexington. Journalists, journalism students and journalism educators from diverse backgrounds are invited to apply by Dec. 21 for diversity scholarships, which cover the $75 registration fee. The workshop precedes the Kentucky Press Association Winter Convention. More info and register at http://bit.ly/LexingtonNewsTrain

Help Us Help You!    
 
KBA wants to make sure we are offering the Member Benefits you need, so we want to hear from you!

Take this quick less than 5 minute survey about the current member benefits offered.


See a benefit on the survey you didn't know was offered and want more information about it? Just contact us and we will be glad to help you!

Thanks for helping KBA be the association for you!

Annual KBA Washington DC Fly-In     
 
The annual KBA Washington D.C. trip will be February 23-24, 2016.

If you would like to join the KBA group for visits to the Kentucky Congressional delegation, please let us know.

KBA will cover the hotel (1 night) and dinner on February 23rd.



RAB Monthly Webinar
     
  
Emerging Sponsorship Categories for 2016
 
One-Hour, Live Online Webinar
Thursday, December 10, 2015
11:00 am Eastern/10:00 am Central 
Presenter: Brandeis C. Hall   
    
Stations are always looking for new prospecting opportunities to grow their off-air revenues via NTR and digital sponsorships. Join us for us a look at the emerging categories that are spending and trending for 2016 and grow your station's event, digital, and other sponsorship revenue.  
 
Connection Details:

Join: http://rab.adobeconnect.com/categories2015/ and Enter as a GUEST using your FIRST AND LAST NAME.

Audio: over computer or 800-244-2500, PIN 550122#
NOTE: AdobeConnect recommends using Internet Explorer. If you do not have Internet Explorer, Safari is the next best.
 
SUPPORT: Contact Adobe Support at: 800-422-3623. International support numbers are available at http://www.adobe.com/support/connect/connecthostedsupport.html. 
 
To contact RAB, call 800-232-3131 or email member_response@rab.com

Did you miss this month's webinar?

The archived version is available for 7 days so you can still check it out!

Click here for the Planning Your 2016 Digital Strategies webinar.
 
RAB Webinars are FREE for KBA Members!
FREE LBS Training!  
 
Are you using this FREE member benefit? KBA offers access to the LBS Weekly Sales Videos free to all members! Your station's whole sales team can have their own personal LBS accounts at no additional cost! If you need login information, simply contact the KBA and we will be glad to help you get started. Don't miss out on these wonderful trainings!  
 
This week's Videos: Best Selling Skills - 4Q, 2015  
 
Dealing with Agencies:  Click here as Mark Levy discusses the different kinds of agencies, how they work, obstacles they deal with, and the importance of being a station that they like to work with!
 
Time Management: Click here as Gary Moore discusses the importance of effectively managing your time when it comes to your daily responsibilities.
 
Getting Appointments: Click here as Paul Weyland shares his secrets for getting more appointments! Learn how to eliminate the common approaches that far too many broadcast sales pros use and replace those old, worn out attempts with strategies that work!
In This Issue
EAS Schedule
The 2015 EAS Schedule is posted on the KBA website:
Click Here!

The next required monthly test will be December 16 at 12:07 a.m. and will originate from WUKY-FM.

Mark Your Calendar for these 2016 Events!
February 8-10
Country Radio Seminar
Nashville, Tenn.

February 22-24
NAB State Leadership Conference
Washington D.C.

February 23-24
Annual KBA Fly-In
Washington D.C.

April 17-20
NAB Show
Las Vegas

September 21-23
Radio Show
Nashville, Tenn.
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Has your station scheduled an ABIP Inspection this year?
This is now a FREE Member Benefit.
Call the KBA office (888) 843-5221 or click here for details.
A service that could save you thousands of dollars in FCC fines.
Have something you want included in the next eCast? Have questions or comments?
Simply contact Editor Laura Cole - Laura@KBA.org