October 9, 2015
Are You Coming to the Annual Conference? If so, READ THIS!

Not sure whether you want to get up early enough to join us for breakfast? Well, you should! Besides the fact that we want to show Congressman Yarmuth how passionate we are about broadcasting in Kentucky, you will also have a chance to win an iPad mini!

That's right! Just by showing up, you get a hot breakfast, a chance to show Congressman Yarmuth how important broadcasting is to Kentucky, and possibly an iPad mini!

So don't miss out! Join us for breakfast at 8:00 Tuesday!

Also, we have a special note from one of our speakers:

"What? Spend time with Mark Levy at our KBA Convention? Uh, I may have to walk the canary..."

Hello folks - Mark Levy here and yes, I could promise that you'll have more fun with me than watching funny cat videos, or that it will be better than hanging out with Jimmy Buffett, but that may not be true. However I can promise this:
1)I do wear funkier ties than Buffett does;
2) If you're in sales, what we'll cover will help you write more and larger orders more often;
3)If you have people reporting to you, you'll do a better job of helping them help you do your job better;
4)And heck, I PROMISE these sessions can be worth thousands of dollars to you!

So come hold me to my promises- join me at your KBA Convention, October 12-13 at the Hilton Downtown, 369 West Vine Street Lexington. Looking forward to seeing you there!

My best,
Mark Levy, CRME
President and E.O.C.
Revenue Development Resources, Inc.
972-522-8570  Fax:  866-601-2843
KBA Sponsoring Jim Doyle Seminar for Members

The Kentucky Broadcasters Association is proud to sponsor:

 

Jim Doyle & Associates Mega Payday Conference

 

11-12-15, 12:00 p.m. (ET) 

(Live via Satellite and Web)

 

The ongoing healthcare revolution can provide HUGE revenue opportunities and we are going to help you learn where to look. Jim Doyle & Associates, the nationally recognized ad sales training experts, have made over 4800 sales calls in the past year alone and on11/12/15 will deliver to you 50 immediately sell-a-ble ideas. In just 2 hours, your staff will be prepared to take a substantial piece of this revenue pie.

 

Mark November 12, 2015, Noon ET on your calendar to learn about:

  • Creative ideas that work
  • Case studies and success stories with quotable metrics to share with your healthcare prospects
  • Websites - you'll know who to call on in your market
  • Tangible, usable, take-em-to-the-streets ideas that your team can sell

Don't miss this event - take advantage of this special opportunity to close business using the latest healthcare marketing strategies.   

 

We will send satellite and URL information to you closer to the date.

 

Stations without Association support are paying $1445. This is our gift to you for being a member of the KBA! 
RAB Monthly Webinar    
 
Bigger Sales Promotions With RAB's Promotional Calendar
 
One-Hour, Live Online Webinar
Thursday, October 15, 2015
11:00 am Eastern/10:00 am Central 
Presenter: Brandeis C. Hall, RAB's Vice President/Professional Development    
 
Two national restaurant chains now have nationwide promotions for International Talk Like a Pirate Day. Those Easter-treat colorful marshmallows are now ubiquitous throughout the year, targeting off-beat holidays like Bubble Wrap Appreciation Day, Lost Sock Memorial Day, Static Electricity Day, and Take Your Pants for a Walk Day.  Many local businesses could make an advertising bonanza out of Chimney Sweep Week, Mosquito Control Awareness Week, and even National Chili Dog Day. Come away from this webinar with actionable January-through-December sales promotions. It's an ideamania to boost your prospecting for all of 2016.  
 
Connection Details:
Join: http://rab.adobeconnect.com/promotion2015/ and Enter as a GUEST using your FIRST AND LAST NAME.

Audio: over computer or 800-244-2500, PIN 550122#
NOTE: AdobeConnect recommends using Internet Explorer. If you do not have Internet Explorer, Safari is the next best.
 
SUPPORT: Contact Adobe Support at: 800-422-3623. International support numbers are available at http://www.adobe.com/support/connect/connecthostedsupport.html.  
 
To contact RAB, call 800-232-3131 or email member_response@rab.com 
 
RAB Webinars are FREE for KBA Members!
FREE LBS Webinar!  
 
You still have time to register for next Tuesday's popular webinar: 

Selling to Local Auto Dealers In a "Virtual" Crazy World
Featuring John Tkac, LBS Auto Expert and Former Car Dealer

Tuesday October 13th, 2015 - Noon EST
 
What broadcasters should know about the auto dealer's digital world! Broadcast sales pros and station management will want to tune in to this very informative session. Your broadcast and digital assets can be positioned to thrive and get more of your local
dealer's growing digital marketing dollars. Here's a way to increase your value as a solution provider to your dealers, listeners, viewers and users. Your tough questions are welcome as there will be a Question and Answer session after this dynamic presentation.

This webinar is FREE to KBA members!
FREE LBS Training!  
 
Are you using this FREE member benefit? KBA offers access to the LBS Weekly Sales Videos free to all members! If you need login information, simply contact the KBA and we will be glad to help you get started. Don't miss out on these wonderful trainings!  
 
This week's Videos: Time Management, Details, and Winning Clients Over   
 
Time Management: Click here as Gary Moore begins discussing the importance of effectively managing your time when it comes to your daily responsibilities.
 
Tiny Details: Click here as Mark Levy shows how literally the smallest detail can make or break a deal.
 
Winning Clients Over: Click here as
Paul Weyland explains how to find the way into the key business issues that your customers (and their customers!) hold near and dear.  
In This Issue
EAS Schedule
The 2015 EAS Schedule has been posted on the KBA website:
Click Here!

The next required monthly test will be October 14 at 12:07 a.m. and will originate from WHAS-AM.

Upcoming KBA Events
October 8-10
Small Market Television Exchange,
Austin, Texas

October 12-13
Annual Conference, Lexington
Like KBA on Facebook!
Like us on Facebook

Follow us on Twitter!
Follow us on Twitter
Has your station scheduled an ABIP Inspection this year?
This is now a FREE Member Benefit.
Call the KBA office (888) 843-5221 or click here for details.
A service that could save you thousands of dollars in FCC fines.
Have something you want included in the next eCast? Have questions or comments?
Simply contact Editor Laura Cole - Laura@KBA.org
Kentucky Broadcasters Association | 101 Enterprise Drive | Frankfort, KY 40601
KBA@kba.org | 1-888-843-5221