THE TTALK QUOTES
On Global Trade & Investment
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No. 38 of 2016
TUESDAY, JUNE 21, 2016
Filed from Portland, Oregon

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WHITHER THE CLOUD: HI-TECH & TPP

"Data flows are fundamental for ITI members, whether they are producers of hardware or service providers.  And really they are fundamental to the future of the Asia-Pacific."

Ed Brzytwa
May 20, 2016
CONTEXT
Ed Brzytwa is the Director for Global Policy at the Information Technology Industry Council (ITI).  The organization was founded in Chicago in 1916 as the National Association of Office Appliance Manufacturers.  IBM was one of the two founding members.  Both ITI and IBM have gone through a lot changes in the last 100 years, and both were represented on the business panel at the Global Business Dialogue's May 20 conference on "Pacific Arrangements."  Chris Padilla was there for IBM, and we expect to share some of his comments later this week.

ITI is a global association, with members headquartered in Japan, Korea, China, Taiwan, and India, although the United States is home to the majority of them.  And they include a lot of famous names, from Amazon to Google and from IBM to Oracle.

Today's quote highlighted one of ITI's major concerns as it considers trade and commercial policy in the Asia-Pacific Region, namely data flows - the ability to move data from one place to another - and the threat posed to that ability by localization requirements.  It is an issue that is squarely addressed in TPP, the Trans-Pacific Partnership Agreement, which is one of the reason ITI and its members are such strong supporters of TPP.

Early in his presentation, Mr. Brzytwa set out the basics, answering such questions such as a) What is data? and b) What is data localization?

Data Defined.  Mr. Brzytwa defined data as digital products, examples being: information, television programs, movies, digital products, video conferencing and ... cat videos.  Evidently they are in high demand and take up a lot of data.  (This led to a lighthearted moment in the question-and-answer session, when Bill Lane, recently retired from Caterpillar, said he was glad to learn that Cat videos are so popular.)

The logic is clear enough.  If data flows are fundamental, so too, in a negative sense, are threats to data flows.  One of the most significant threats to the free flow of data, Mr. Brzytwa said is the increasing use of data localization requirements.

"Data localization," he said, "is ... a proliferating trend in the region."  He then defined the phrase "data localization" as "requirements to store, manage, or route data locally, within the territory of a country."  China has data localization requirements, he said, and Indonesia has been clear that it sees data localization as a useful instrument of industrial policy.

This is an area that TPP addresses directly.  USTR, in their overview of TPP's e-commerce chapter, Chapter 14, notes that the agreement "includes guarantees that companies will not have to build expensive and unnecessarily redundant data centers in every market they seek to serve."

The ITC report on the Trans-Pacific Partnership Agreement makes several references to the issue.  This one could hardly be clearer:

"Industry representatives note that the provisions enabling business to transfer data across borders and prohibiting TPP partner governments from introducing data localization requirements are likely to represent one of the most important advances for trade liberalization in TPP." (Page 336)

The Information Technology Industry Council - and indeed the hi-tech sector writ large - is making that point to decision makers wherever it can.  A case in point is the letter that ITI and twelve other tech associations sent to the Presidential candidates on May 4.  Those 13 associations and their members account for approximately 7 percent of U.S. GDP and roughly 6.7 million U.S. jobs.  Understandably, their letter to the candidates dealt with a number of issues.  Two very prominent ones were the importance of Congressional ratification of TPP and guaranteeing that "data can flow across borders to enable new technology offerings like cloud computing and data analytics."

And, as Mr. Brzytwa also pointed out, the U.S. tech sector is not alone in its concern about the downsides of data localization requirements.  A paper published last month in the UK, for example, suggested that localization  requirements can undercut growth, possibly dropping GDP by 0.55 percent in China, by 0.23 in Indonesia, by 0.58 in Korea, and by 0.24 in Vietnam.  As indicated in the notes below, this research was published jointly by the Centre for International Governance Innovation in London and by Chatham House.
We have chosen to focus primarily on Mr. Brzytwa's comments on data localization, but that was not the only issue he talked about.  These were some of the others:

ITA Expansion.  This new, major agreement is set to enter into force on July 1.  That was the good news in his good news/bad news run down of issues.  It is an agreement affecting $1.3 trillion in annual trade.  Part of the bad news was that China, the world's second largest economy and an important ITA partner, will be implementing many tariff cuts at a slower pace than other countries. Moreover, China has evidently been doing some diplomatic grumbling about the July 1 implementation.  (Still, we expect that will go forward as planned.)

TPP and Other Agreements.  For Mr. Brzytwa, TPP demonstrates clearly that trade agreements can improve the commercial environment for e-commerce and hi-tech companies.  And there is promise in other agreements as well.  Mr. Brzytwa favorably mentioned the e-commerce working group of the Pacific Alliance, for example.  The Alliance is a Pacific-oriented trade group consisting of Chile, Colombia, Mexico, and Peru, with Costa Rica in the process of joining.
 
But agreements differ.  The 16 countries negotiating the Regional Comprehensive Economic Partnership or RCEP are not planning to include an e-commerce chapter.  Against that background and looking ahead someday to a Free Trade Area of Asia Pacific, Mr. Brzytwa said, "You can't average TPP and RCEP to get an FTAAP."  Rather, he said, "The FTAAP will be based on an on-going regional undertaking, and that probably will be the TPP at some point in the future."
COMMENT
We have very little to add on the subject of data localization requirements.  We would note that the stream of headlines - especially those dealing with information that governments want from businesses - suggests that the treatment of data is likely to be the source of more than a little diplomatic tension among trading partners for the next several years.  If rules such as those in TPP can help to ease that tension, so much the better.

APEC.  Another topic Mr. Brzytwa raised was the importance of APEC as a venue for discussion and an incubator of important ideas.  We could not agree more. APEC is a treasure to be valued and used.

The Demographic Dilemma.  This was not something Mr. Brzytwa talked about per se, but it was implicit in the comments he did make.  At the outset of his remarks he talked about the Asia-Pacific being important "because of the fact that you have these large, growing middle classes, it's critical for future economic growth and for our members."  No quarrel there.  What's problematic is that some of the countries where those demographic features are most prominent - China, India, Indonesia - are (or may be) among those least convinced of the need for openness and governmental restraint when it comes to e-commerce, technology and data policies
SOURCES & LINKS
The Business Panel is a reference to the audio tape with business speakers at the GBD May 20 conference on Pacific Arrangements.  Ed Brzytwa of ITI was one of the speakers, and the referenced audio tape was the source for today's quote.  While this recording has not been posted on line, it is available to GBD members on request.

 E-Commerce in the TPP Agreement is a link to Article 14 of the Trans-Pacific Partnership Agreement as published on the USTR website.  This includes both an explanation of this chapter and the Agreement text for Chapter 14. 

Impact of Localization is a link to a paper by Matthias Bauer, Martina F. Ferracane, and Erik Van Der Marel and published by the Centre for International Governance Innovation and Chatham House (The Royal Institute of International Affairs.)  The title is Tracing the Economic Impact of Regulations on the Free Flow of Data and Data Localization. This, we believe, is the paper Mr. Brzytwa was referring to in his remarks on May 20.

The ITC Report takes you to the report of the U.S. International Trade Commission on the "Trans-Pacific Partnership Agreement: Likely Impact on the U.S. Economy and on Specific Industry Sectors.

The Pacific Alliance is the Wikipedia page for this trade grouping - Chile, Colombia, Mexico, and Peru (with Costa Rica as an applicant).  

The May 4 Letter is a link to the letter sent on that date to the Presidential Candidates by the top executives - presidents and CEOs - of the following 13 associations: Allied for Startups, BSA  Software Alliance, Computer & Communications Industry Association (CCIA), Computing Technology Industry Association (CompTIA), Consumer Technology Association (CTA), Information Technology Industry Council (ITI), Internet Association, Semiconductor Industry Association (SIA), Silicon Valley Leadership Group, Software and Information Industry Association (SIIA), TechNet, Technology CEO Council, and Telecommunications Industry Association (TIA). 

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