Jaime Castaneda is a senior vice president at the National Milk Producers Federation in Arlington, Virginia, and handles international trade and global strategy for both the Milk Producers and for the U.S. Dairy Export Council. At last Thursday's GBD-Chamber of Commerce event on TPP and Dairy,
The TPP Milkshake, Mr. Castaneda was the first speaker. Market access in Japan, however, was not the first thing he talked about.
The Bush Administration laid the groundwork for U.S. participation in TPP in 2008, and the Obama Administration picked up the thread in 2009. In the early years of those negotiations the U.S. dairy sector did not see a lot of opportunity for new market access. At the time, the U.S. had free trade agreements with all but two of the TPP countries, namely, New Zealand and Brunei, and neither of those is a promising export market for the U.S. New Zealand is itself the world's largest exporter of dairy products and Brunei is simply not a very big market.
And so the U.S. dairy industry focused on other TPP issues, in particular SPS and GIs. Important as they may be for human and animal health, sanitary and phytosanitary (SPS) rules are frequently used as trade barriers, and American producers saw an opportunity in TPP to tighten the disciplines governing their use.
GIs, or geographical indications, represent a system of assigning exclusive labeling rights to specified products associated with specified place names. As Mr. Castaneda put it,
"[GIs] are an issue that the Europeans have been pushing aggressively all over the world, ... trying to create new trade barriers to prevent our cheese products - and not only cheese products but wine and meat products - [from] going all around the world."
In TPP, Mr. Castaneda said, U.S. producers and others saw an opportunity "to put some guidelines into the negotiations that will prevent Europe [from continuing] to do what they did in South Korea, where they managed actually to prevent us from exporting some cheeses like Gorgonzola, Feta, and others."
On Market Access. GIs and SPS issues are still very much part of the TPP agenda, but market access took on a new importance in June 2012, when it was announced that Mexico and Canada would be joining the TPP negotiations. Canada is the key country here. As Mr. Castaneda explained, trade in dairy products between Mexico and the United States was liberalized under NAFTA. Dairy, however, was not on the table during the negotiations of the 1988 Canada-U.S. Free Trade Agreement that preceded NAFTA.
When Japan joined the TPP talks last April, the market access issue became even more important. Now there were two major TPP economies with major limitations on dairy imports, and for some that issue is now a litmus test. Last Thursday, Mr. Castaneda put it this way:
"Let me be very clear. We cannot accept an agreement in which Japan or Canada do not provide comprehensive market access."
As for his comment about things being lost in translation, it was a reference to a disconnect between the expectations of American agricultural producers on the one hand and Japan's Ministry of Agriculture, Forestry and Fisheries or MAFF on the other. U.S. producers assumed Japan's participation meant that all products would be on the table, but then, Mr. Castaneda said, he was visited by MAFF officials who explained that no, the so-called sacred sectors of rice, wheat, beef and poultry, dairy, and sugar would remain largely closed.
Yes, there were qualifications. In response to one question, Mr. Cataneda said:
"Nobody is asking that they [Japan] have to do something tomorrow. We understand that, actually, producers have to have time to adapt. But we strongly believe ... that with enough time, there are certain things that both Japan and Canada can do."
It may be paramount, but the market access imperative wasn't the only TPP alarm bell Jaime Castaneda rang last week. The need to conclude the TPP agreement was another strong theme.
"We've got to finish this," he said. He continued:
"We've been working on this for way too long. ... We've been talking about this 21st Century Agreement, while Europe is having all these 19th or 20th Century agreements. ... They are actually very practical. They are accomplishing what they want to accomplish and they are moving on. So we believe that actually we need to finish this [TPP]."