CITY SECURES AIRPORT MARKETING GRANT

The City of Yakima's successful efforts to boost the number of people flying in and out of the Yakima Airport have gotten a helping hand from the U.S. Department of Transportation in the form of a $290,000 Small Communities Air Service Development Program ("SCASDP") grant.

The City plans to utilize the grant to enhance marketing and to provide "revenue guarantees" to Alaska Airlines to offer a fourth daily flight to and from Seattle plus explore adding a flight between Yakima and Portland. Yakima Valley Tourism assisted in the grant with a support letter and is involved in helping to bolster air service to the region through the Taste and Tote campaign plus other marketing efforts.

Read the full press release here.

YAKIMA VALLEY IN THE NEWS

Anne Taylor Hartzell of Hip Travel Mama does a frequent program on Q-13 FOX in Seattle. Last week she included Yakima Valley Crush activities. The segment also aired on Northwest Cable News. Total viewership for these segments was 54,306.

A few weeks back we invited and toured Seattle based freelance writer Christy Karras through the Valley. Her story appeared in the Seattle Times last week. Have a read here. The Seattle Times reaches more than 1.8 million unique readers each month.

YAKIMA VALLEY TOURISM 25^TH ANNUAL HOLIDAY RECEPTION & SILENT AUCTION

You're invited! Yakima Valley Tourism is celebrating its 25^th Annual Holiday Reception & Silent Auction with A Silver Celebration Thursday, December 4 from 5-8pm at the Yakima Convention Center. Beautiful artwork will be featured along with the ever popular Raffle Drawing and the Silent Auction itself. Returning is the famous Candy Cane Lane and attendees are encouraged to dress up in their Silver best! Entry is $10 per person or free with a new, unwrapped toy for Toys For Tots.

Want to donate an item to the Silent Auction? Submit your donation here. A YVT staff member will contact you about your donation.

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