Welcome to the March edition of our eNewsletter. Inside you will find BD&E happenings, ideas we would like to share and, of course, the Bella update.

ญญญญญญญญญญญญMore Than You Imagine

Spotlight on Westminster College.

Westminster College is an outstanding liberal arts college in New Wilmington, Pennsylvania, offering undergraduate and graduate coursework to approximately 1,600 students each year. The college recently gained national recognition when Forbes ranked Westminster the No. 1 college in the country for women in science, technology, engineering and math.

BD&E is developing a brand that genuinely reflects the Westminster experience. Through our comprehensive strategic process, "More Than You Imagine" has emerged as the brandline to bring this remarkable college to life ---- setting the stage for what will become the new face of Westminster College in the higher education marketplace.

The project kicked off with concise, yet compelling, microsites for Westminster's undergraduate and education graduate programs. By pairing highlights, features and benefits with photography of the beautiful campus, the sites give potential students a quick snapshot of the Westminster experience.

Congratulations!
Welcome Miss Veronica Ann Harm.

Matthew C. Harm, Marketing Manager at TriState Capital Bank and longtime BD&E client, welcomed his second child, daughter Veronica, into the world. Mother, father, sister and baby are doing well.

@ BD&E

2014 Division I National Championship.

The Miami University Women's Ice Hockey Team captured the 2014 ACHA Women's Division I National Championship, and BD&E's Executive Vice President Kristina Martinez was front and center, cheering on her daughter, Sadie. As a sophomore forward, Sadie (#22) helped the RedHawks capture both the regional and national titles on their quest to bring Love & Honor home to Oxford, Ohio. Love & Honor, the university's motto, has motivated the team throughout the entire season and serves as a way to unite Miamians from around the globe. Congrats to Sadie and the amazing RedHawks!

Catching Up with Bella

The dog days of winter.

Here are some fun-to-forget facts: In Pittsburgh, the most snow fell in January (17.9 inches) and it was the coldest month this winter with an average temperature of 22.1 degrees...brrr.

Well folks, Bella is officially "over it"... this long winter, that is, especially its unexpected early spring snowstorms. She has exhausted all of her indoor games, and is looking forward to a little fun in the sun...come on spring!

Click here to check out Bella's latest action-packed, winter's day video.

Thanks for your time. We will catch up again next month. Until then, stay warm out there, and remember spring is here in spirit, if not in warmth. Go Pens!
Brand Drives Everything

All the best,
BD&E

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