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Up-to-the-Minute News on Issues and Activities
Friday, May 8, 2015

Food & Nutrition Bloggers Inspire 1.4 Million to Think Rice           

This Mujadara dish will have you thinking rice at dinner tonight!
ARLINGTON, VA - Today, USA Rice announced the winners of the "
Think Rice for National Nutrition Month" recipe challenge for food and nutrition bloggers. USA Rice launched the contest with Recipe Redux, a monthly recipe challenge founded by registered dietitians and open to a network of nutrition enthusiasts who are reinventing the idea of healthy eating with a taste-first approach.

 

Participants were required to create an original recipe using U.S.-grown rice and feature their recipe in a blog post with information about why their readers should Think Rice for National Nutrition Month and all year long.

Fifty bloggers participated in the challenge 

with a combined blog reach of more than 600,000 unique visitors per month and an additional 870,000 monthly impressions from Facebook, Twitter, and Pinterest posts. 
    

"Recipe Redux enabled us to engage with influential food and nutrition bloggers, get them cooking with U.S. rice, and educate them on important U.S.-grown rice messages that they in turn share with their readers," said Katie Maher, manager of domestic promotion programs. "We also now own fifty new, on-trend recipes and with beautiful accompanying photography to add to our database and use throughout our programs."

 

The Grand Prize winner will receive a $1,000 American Express gift card and an Aroma rice cooker; and two Runners-Up will each receive a $250 American Express gift card and an Aroma rice cooker. Below are the winning recipes:

"I wanted to highlight rice's versatility in regards to different cuisines," said Grand Prize winner and registered dietitian, Rachael Hartley. "It is one of the most widely consumed foods in the world! Think sushi in Japan, arroz con pollo in South America, risotto in Italy, biryani in India, congee in China, gallo pinto in Central America, paella in Spain...you get the point...so, I came up with this gussied up version of mujadara, a traditional Middle Eastern dish of lentils cooked with brown rice, topped with caramelized onion. It's an incredibly simple dish."

 

"Selecting just three winners was a really tough decision because all of the entries were so creative and we were impressed with the representation of rice types included brown, U.S. basmati, U.S. black japonica, and wild, to name just a few," said Maher.  

 

Maher said another value of the contest and publicity surrounding it is that it helps raise general awareness about U.S.-grown rice and its versatility.

 

"Consumers are always looking for new recipes, and we know from our research that they are often unaware of authentic ethnic varieties grown right here in the U.S. This contest helps us spread the word," she added.

 

Contact: Colleen Klemczewski (703) 236-1446 

 

CME Group/Closing Rough Rice Futures   
CME Group (Prelim):  Closing Rough Rice Futures for May 8

Month
Price
Net Change
May 2015
$9.505
+ $0.040
July 2015
$9.740
+ $0.045
September 2015
$10.005
  +  $0.040    
November 2015
$10.250
  + $0.040    
January 2016
$10.495
+ $0.040
March 2016
$10.560
+ $0.055
May 2016
$10.560
+ $0.055

In the News 

Around the World

Prices for Ag Commodities Continue to Fall on World Markets, FAO Says Agri Pulse

Prices for agricultural commodities on world markets continued to fall in April and abundant inventories should offset any pressure from the slight reduction in global harvests expected this year.

 

Tariffs and Trade

Canada Risks Being Sidelined in Pacific Trade Deal-USDA Head Reuters

Canada risks getting left behind in a 12-nation Pacific trade deal because it has been reluctant to negotiate on opening its markets, according to U.S. Agriculture Secretary Tom Vilsack. Vilsack also said disagreements with Japan over rice exports would not threaten the TPP and that the two countries were working toward a compromise. 

 

The Trans-Pacific Partnership is About More than Trade Washington Post

While free trade agreements tend to reduce security tensions between members, they can exacerbate tensions between signatories and non-signatories if they reduce exports from non-signatory countries.

USA Rice Daily Index of Articles, May 4-7

Thursday, May 7   

Iraq Grain Tender Canceled, USA Rice to Meet with U.S. Ambassador

USDA Announces $235 Million in Funding for RCPP 

 

Wednesday, May 6
Think Rice Education Program Earns High Marks from Teachers

Tuesday, May 5
Spring 2015 Issue of USA Rice's Whole Grain Delivers
New University of Arkansas Rice Pocket Guide Now Available

Monday, May 4
MyPlate Video Search is a Success
USA Rice Fuels a Local Charity Race
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