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Social media, for me, is about people connecting to people
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Brenda Burch

Welcome to our newly redesigned Cowichan Social Connection. (catchy name, eh?). I hope my new Timeline format for Facebook document, which you can access here, will be of benefit.  The document not only includes the changes that occur with the new Timeline, but best practices in operating a Facebook Business Page and tips on content creation and increasing engagement and fans. And, this document is only available to you - our valued subscribers.  


I expect most of our fans and readers have heard about the new Anti-Spam laws becoming effective July 1, 2014 in Canada.  To that end, if you DON'T want to receive this newsletter, please just click the unsubscribe button at the bottom of this newsletter and your name will instantly be removed from our list. 


I hope you are enjoying our lovely, sunny June so far!  Stay Calm and Social On!

Me with Christina Platt
New Facebook Timeline Changes

As you may have noticed by now, Facebook has rolled out its new look for PAGES. Facebook says that its a "streamlined look for Pages that will make it easier for people to find the information they want and help Page admins find the tools they use most." 
Please find attached a guide to help you with your new Timeline challenges. Another great resource is this post by Jon Loomer. As always, if you have questions, contact me.
Some Features: 
  • An updated timeline design - The right column of your timeline now displays all your Page's posts. This means all of your posts will appear consistently on your Page and in your Newsfeed.
  • The left column will feature information about your business e.g. map, business hours, contact information and website URL.
  • Easier access to admin tools - You can view information such as ads, likes, unread notifications and messages. There are also new navigation options at the top of the page.
  • Pages to watch - This allows you(admins) to see key stats about the pages you are watching. You can track other Pages engagement.

source: Facebook

Enhanced Facebook Business Pages Course @ VIU

I am very excited to announce that I will be teaching a Continuing Education course at VIU - Cowichan Campus on October 24, 2014. 

The course description is as follows:
Minimize the amount of time spent on Facebook while maximizing results! This session is for small business owners and non-profits that already have a Business Facebook Page but need to understand thoroughly how to reach the maximum number of customers and contacts. Learn to use Facebook's features to your best advantage. Instructor Brenda Burch is a national social media trainer. 
If you or someone you know wants to learn more about your Facebook Business Page, I encourage you to sign up for an informative session.
Cowichan Valley Social Media Club
Christina Platt of Bamboletta Dolls
The Cowichan Valley Social Media Club enjoyed a great meeting on June 11th. Our guest speaker was Christina Platt of Bamboletta Dolls. She told us how she used Facebook and Instagram to grow a dedicated following. Her advice is to be authentic and weird. Don't be afraid to be human. She mentioned how she is overwhelmed by the letters she receives from mothers sharing their personals stories. Christina ensure she creates a real connection. She engages with her followers in a fun way; she will go to their Facebook page and scan their interests and comment directly about similar interests. 

You can check out Bamboletta Dolls Facebook page here. 
 Like us on Facebook

As always, we had a diverse gathering of talent in the room. We shared food and stories, caught up with folks we haven't seen for awhile and shared tips about our social media journey.

We truly put the "social" in social media.
CASL - Canada Anti-Spam Legislation

On July 1st, CASL will come into effect. What does that mean to you and me? For any of us who use Commercial Electronic Messages (CEMs) to connect with people on our lists, we must have express permission to contact them. 

Most reputable programs have permission-based text and unsubscribe elements built in. 

I appreciate that you gain value from my e-newsletter and thank you for your continued support. If you decide you do not wish to receive future emails from me, you can use the Unsubscribe link at the bottom of this email.

For more information visit Fight Spam


Thank you for all of your help and quick responses! I so much appreciate it.

Cheryl Hughes, Tap Into Gusto


Thank you Brenda for helping set up our new facebook page. You do make it simple.

Shirley Kolompar, Cowichan School of Motoring Inc.


As for spending time together at Hilary's Cheese Launch party and Clemens Rettich's workshop, I assure you, the pleasure was ours as well. You have such a witty sense of humour and you are one of those people..."when Brenda speaks, we listen". It was a great seminar and I have so many take-aways from it. So glad we attended. (me too! Clemens is an excellent business coach)

Veronica Haits, co-owner Funky Frog B & B - one of Trip Advisor's most recommended B & B on Vancouver Island! Congrats to you and David!



Celebrating our marine heritage, this event is a family-friendly festival. Enjoy the spirit of community!
Read More

Every Saturday, the Duncan Farmers Market showcases local produce and products. 
Read More

The very powerful story by Victor Hugo will be performed during the summer. Les Miserables is the story of love, sacrifice and redemption. It will surely stir your soul!  Learn More 

I am proud to be a member of the Duncan Cowichan Chamber of Commerce and I serve as a board member.

Each month, the Chamber hosts a luncheon with a keynote speaker. Luncheons are a great opportunity to network with other chamber members and community leaders. They are open to members and non-members.

June Luncheon


Have you committed any of these mistakes? Some sage advice from Jeff Bullas. Read More

Regardless of the social media channels we chose to share a content, one tenet remains true - create great content. 
Are you interested in learning more about Google+? Social Media Examiner provides some great information Read More

Social Media is Simple is a consortium of talent lead by myself and including design, digital, communications, and PR professionals as required. We take pride in our business network and we tackle every new consulting project with passion and developed expertise.  I look forward to continuing to focus locally on the Cowichan Valley for Simplified, Effective Social Media for Business. 



2014 Social Media is Simple. All Rights Reserved.