February 12, 2015 - In This Issue:
Photo courtesy of Nunavut Tourism
MAKE YOUR VOICE HEARD!
Let them know you support 
Connecting Americaan industry driven proposal for a new 3-year coordinated, targeted and aligned tourism marketing co-investment initiative. #cdnpoli #travel #tourism #connectingamerica
UPCOMING EVENTS
Hospitality NL's Annual Conference and Trade Show
Gander, NL
February 24 - 26, 2015
Toronto, ON
March 16 - 18, 2015
HOST Saskatchewan Conference
Saskatoon, SK
April 16 - 17, 2015
Niagara Falls, ON
May 26 - 29, 2015
May 31 - June 6, 2015
Penticton, BC
September 27 - October 1, 2015
Ottawa, ON
December 1 - 2, 2015
PHOTO OF THE WEEK

Promote your business or organization, your photo could be in our next TIAC Talk! 

 

Submit your image today to lczerwinski@tiac.travel.

NEW MEMBERS
TIAC would like to welcome our new members who joined in January 2015:
SUPPLIER PARTNERS
Elavon
CANADIAN TOURISM:
FOCUS ON THE US MARKET
2014 Gateway to Growth Annual Report

TIAC aims to reach the world average visitor growth rate of 5%. By 2020 it could mean an additional $5 billion in spending and $1.7 billion in tax revenue.

 

The US is a key component of the Canadian tourism industry as:


 

3 out of 4 visitors to Canada are American. Increased passport ownership, over 100 million now, a recovering economy, and a favourable exchange rate means the TIME IS RIGHT to reinvigorate the US market.

 

 

TIAC has created a one-pager with this information to be shared with industry and elected officials to demonstrate the importance of getting back in the US leisure market and the importance of the Connecting America marketing proposal.

 

CLICK HERE TO DOWNLOAD / SHARE THE ONE-PAGER

TFWP - A STEP IN THE RIGHT DIRECTION

Progress Made on the Federal Temporary Foreign Workers Program

TIAC welcomes (former) Federal Employment Minister Jason Kenney's adjustment to the Temporary Foreign Worker program in Alberta, and available to all provinces, that will support workers who are already pursuing permanent immigration.

 

TIAC has long maintained that while the TFW program is not perfect, it is one of the few tools tourism businesses have to address chronic and damaging labour shortages and that a long-term solution must include additional paths to citizenship for lower-skilled workers. 

 

TIAC has been in constant contact with the government on this issue including participating in an Employers' Round-table with Minister Kenney and joining forces with the Canadian Federation of Independent Businesses, Restaurants Canada and the Retail Council of Canada to put additional pressure on the government (read joint letter here).

 

Minister Kenney stated in a letter to Conservative MPs that the government is issuing a one-time exemption from being counted under the cap on low-wage workers to temporary foreign workers in Alberta. This will allow employers to continue to fill labour gaps with additional TFWs while their employees who are pursuing citizenship through the provincial nominee program are processed. 

 

A second measure will issue a one-time, one-year bridging work permit to allow workers who began working in Canada in 2011, and are still waiting for their permanent immigration applications to be processed, to by-pass the April 1st deadline to leave the country.


TIAC supports these measures and will engage the Hon. Pierre Poilievre, the newly-appointed Human Resources Minister, to work with the business community to alleviate the labour shortages faced by the travel and tourism industry from coast to coast to coast.

ARE YOU THE NEXT TRAVEL & TOURISM EMISSARY?

TIAC Launches Travel & Tourism Emissaries Program

 

TIAC is launching the Tourism Emissaries program to recruit and train a team of impactful spokespeople across the country to advance the tourism industry through the delivery of strategic messaging to key local media and decision-makers.
 

Travel and Tourism is a unique industry capable of driving economic growth and job creation in every region of the country. It is that local relevance that will help to create the updraft of support for key issues that will increase the industry's competitiveness.
 

Our industry's strength is our ability to "localize" our stories, providing the context that gives our messaging local relevance for media and key decision-makers. A coordinated legion of local/regional advocates will help keep our issues front and centre on the radar screen with key decision-makers thereby strengthening TIAC's efforts to affect change at the national level.

 

 

 

 

A Big Thank You to Our Emissaries Program Sponsors

 



 

2015 TIAC & DELTA HOTELS
GOVERNMENT RELATIONS INTERNSHIP

Early May to Mid-August in Ottawa, Ontario



TIAC is looking for an enthusiastic student to assist with government relations and research. Reporting to the Director of Research and Public Affairs, this position offers hands-on experience in the process of policy making as well as advocacy and government relations.

The successful candidate will support TIAC's public affairs team
in researching, developing and communicating policy positions to advance the interests of the travel and tourism industry.

APPLICATIONS DUE MONDAY, FEBRUARY 16TH!

INVESTING IN SUCCESS

Become a TIAC Member Today and Save!

When you become a TIAC member, your membership pays for itself... and then some!


Secure, flexible payment solutions for debit and credit transactions

MAJOR Budget Car and Truck Rental discounts - up to 10% on moving trucks

Palladium / EPIC Health Insurance program - SAVE 10% or more - savings of more than $200 in premiums compared to competitors

SAVE $100 per category, per nomination

Pragmatic Conferencing & Mobile - SAVE up to 80% on conferencing and 30% on mobile services


Any questions, concerns or feedback? Please contact:

Leanne Czerwinski, Manager, Communications & Production
Tourism Industry Association of Canada

lczerwinski@tiac.travel
 |  613.238.9400  |  www.tiac.travel