Happy New Year! We are now a couple weeks into the new year, and I'm sure you have jumped in head first into the new initiatives you had planned. Are they panning out the way you hoped? Are you running into speed bumps? If your 2015 initiatives include (re)negotiating ancillary contracts, let us help! We can help make sure your ancillary contracts are making you the most money and are up to date and under control. Contact us for a free evaluation!

Would you like to enter the easiest contest you will ever enter? Just watch our video to be entered into our contest to win a Visa gift card!. Good luck!

 

The Top 10 of 2014! There is a little something here for everyone:

 

The Top 10 Deals of 2014

by Lindsay Machak

 

Top 10 Rent Growth Markets of 2014

by Les Shaver

 

Top 10 Tech Stories of 2014

by Kayla Devon

 

And something to start off your 2015:

 

Apartment Market Looks Forward to Continued Strength in '15

by Dees Stribling

 

Goodbye 2014, Apartment Trends We're So Over

by Jessica Fuir

 

 

Social Media! You are continually striving to put out relevant content, something unique, something that grabs your audience...it can be overwhelming and exhausting! Here are some tips that may help from Andrew Greenhalgh on the Insider Blogs section of Multifamily Insiders: 

 

 5 Social Media Marketing Tips for 2015

 

 

This section in our newsletter is to brag a little bit about our accomplishments we have achieved for our clients. It will give you an idea of what we may be able to accomplish for your company!

 

Case Studies:

 

-  ASM, for one client, was able to create, on a dozen trash hauling agreements, over $70,000 in savings over a 3 year period.  In addition to the expense savings, we were able to create and standardize the owner's trash hauling agreement such that the terms and conditions provided flexibility for the owner over the life of the contract.

 

- ASM was able to terminate an existing Laundry agreement that automatically renewed 2 years earlier and still had 5 years remaining.  Under the newly ASM negotiated agreement we were able to provide the client a new signing bonus and an increased monthly revenue share that was higher than the previous agreement.

 

- ASM successfully terminated a client's portfolio wide telecom agreement with one provider several years earlier than the term listed in the agreements. This enabled ASM the ability to negotiate a portfolio wide telecom agreement with another telecom provider.  The new agreement generated door fee revenue of approximately $95,000 total for the client (approx 1,500 units) and has increased recurring revenue by approximately $10,000 a quarter since implementation.  

 

Pretty impressive, right? If you'd like to learn if we can do this for your company, please contact us for your free evaluation!

 

 

February 17-18: NAA Student Housing Conference

 

March 17-18: NAA Capitol Conference

 

May 4-6: Apartment Internet Marketing Conference

 

June 24-27: NAA Education Conference and Exposition

 

 

Join us in welcoming Rick Connor to the ASM team as the Director of Business Development. He brings almost 20 years of multi-family acumen. His primary function at ASM will be focused on the development and management of new and existing client ancillary programs. In addition, he will be implementing new processes to ASM's business strategy to ultimately provide an even better customer experience.

 

Prior to joining ASM, Rick has held ownership positions at some of the industry's services providers in addition to having a tenure of almost 10 years at Equity Residential where he held the position of Assistant Vice President of Strategic Business Development.