May 13, 2014

Media Contact:

Lisa Doerner



 Corporate Storytelling with Digital Rochester  

Rochester, NY - Two upcoming Digital Rochester events will teach ways to share a company's story. The first, Marketing with Digital Video, will cover the video-sharing trend from creation to promotion. A Media Chat will be held the following week to give companies the tools to get in the news with best practices and feedback from Rochester media representatives.


Marketing with Digital Video will be held Tuesday, May 20 at 7:30 a.m. at Rochester Museum & Science Center. Josh Pies of C47 Film Associates will talk on how to create a powerful video message and Peter Platt of PSquared Digital will discuss sharing and promoting videos. Tickets are $25 for Digital Rochester supporting members and $35 for non-members. Register online at


Media Chat: How to Tell Your Company's Story will take place on Thursday, May 29 from 7:30 to 9:30 a.m. at The Inn on Broadway. The program begins with a panel discussion of best practices for interacting with the media, followed by an extended audience participation segment. Members of the audience will have the opportunity to "pitch" a story idea to the panel and receive direct feedback on if it is newsworthy or how to make it more interesting to the media. The panel includes: Todd Clausen, editor, Democrat and Chronicle; Kerry Feltner, Reporter, Rochester Business Journal; Matthew Leonard, Editor, Innovation Trail, WXXI; Keegan Trunick, Producer, Roc City Tonight, WHEC-TV. Tickets for the Media Chat are $35 for Digital Rochester supporting members and $45 for non-members. Register online at



About Digital Rochester:
Digital Rochester was founded in 2000 and is made up of professionals and companies working together to strengthen the Greater Rochester Area's technology business community. DR events and community services include a wide array of educational and networking activities designed to support the growth and success of the Rochester business community. 


In 2010, the organization grew with the inclusion of the Association for Women in Computing (AWC) and eBusiness Association (eBA). In 2012, DR entered into a strategic alliance with Greater Rochester Enterprise (GRE). This alliance enhances DR's ability to support the Greater Rochester Region's business community. Like us on Facebook Follow us on Twitter View our profile on LinkedIn View our videos on YouTube