For Release: Feb 27, 2014
Contact:
Nicole Mahoney, Break The Ice Media
585-451-0050 Mobile
Nicole@breaktheicemedia.com

Ben Roberts, AT&T
716-262-5883 Mobile
Ben.Roberts@att.com

AT&T Rochester Civic App Challenge Check-In Event at RIT MAGIC Center
March 5th event designed to answer questions, discuss project progress and provide technical support
ROCHESTER, N.Y. AT&T, in partnership with Rochester Institute of Technology (RIT), Digital Rochester, High Tech Rochester and Hack Upstate, recently launched the AT&T Rochester Civic App Challenge, a two-month "virtual hackathon" challenging the region's most innovative computer scientists, entrepreneurs, software developers and hardware engineers to build and deliver mobile apps and services that serve community needs, connect and engage citizens with their governments and demonstrate how mobile technologies can lead to the next generation of tech jobs and investment.

To provide all interested parties a chance to learn more about the AT&T Rochester Civic App Challenge and to ask questions a "check-in" event will take place on Wednesday, March 5 at 5:00 p.m. at RIT's MAGIC Center. The check-in event will be hosted by mobile app experts from RIT and Hack Upstate. The event is free and open to all interested members of the business community, area students and entrepreneurs. The check-in offers a forum to connect and discuss progress with facilitators and for participants to pitch app concepts, share app concepts, discuss tools they're using and seek assistance on problems they're having and/or foresee encountering. All attendees will receive a commemorative civic app challenge back pack.

 

The AT&T Rochester Civic App Challenge kicked into full gear with a 24-hour organizing hackathon at the MAGIC Center, Feb. 21. The event generated a remarkable number of participants that began developing civic apps for the challenge.

 

Participants can register or get more information on the AT&T Rochester Civic App Challenge at http://attroc.hackupstate.com/.

The goal of the AT&T Rochester Civic App Challenge is to encourage local tech community to build and deliver apps and services that serve community needs, connect and engage citizens with their governments and demonstrate how mobile technologies can lead to the next generation of tech jobs and investment. Top winners will receive prizes totaling $18,000 in cash, which will be announced in May.

 

To make the challenge truly Rochester-centric, teams submitting mobile apps must include at least one member that is either a current resident of the greater Rochester or attends one of the region's institutions of higher education.

 

Submitted apps will be judged on potential impact on greater Rochester, execution and creativity or novelty. Among the judges will be local tech experts, community leaders and elected officials, including Assembly Majority Leader Joseph Morelle (D-Irondequoit) and State Sen. Patrick M. Gallivan (R-Henrietta).

 

Interested persons can follow the challenge on Twitter using the hashtag #ATTROC.

 

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