Digital Rochester Hosts "Big Data" Event

FOR IMMEDIATE RELEASE
February 13, 2013

Media Contact:

Lisa Doerner

585-330-9797

Digital Rochester Hosts "Big Data" Educational Event

The emerging technology holds opportunities for innovation in Rochester.

Rochester, NY - Large sets of complex data - known as "Big Data" - are a growing part of today's technology industry. Big Data has many implications for the people who work with it and their companies. The major challenges with Big Data are analyzing it and identifying its opportunities. Digital Rochester (DR) will shed some light on the topic during an event on February 28 called "Big Data - Making It Real" held from 7:30 am until 9:00 am at Locust Hill Country Club in Pittsford.

The main goal of the event is to give attendees a better understanding of the basic concepts of Big Data and the opportunities it presents. The basic concepts will be presented by Steve Wallace, Founder BizLitics LLC and former CIO at Vertis, Harris Interactive, and Constellation Brands. Wallace has titled his presentation "Big Data: the Next Frontier for Innovation, Competition, and Productivity." It will cover a wide range of topics including the growth of Big Data, opportunities of harnessing Big Data, where Big Data is used in the real world and examples of business problems that can be addressed using Big Data.

Marcia Olson, CMO at The Rochester Group and CEO at AviSmart Technologies, will moderate the event and provide tips for planning and managing real data projects and skills necessary for candidates seeking Big Data career opportunities. Marcia will also lead an extended question and answer session with the audience.

To learn more about the event, view the agenda, or to register, visit the Digital Rochester event page.

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About Digital Rochester:
Digital Rochester was founded in 2000 and is made up of professionals and companies working together to strengthen the Greater Rochester Area's technology business community. DR events and community services include a wide array of educational and networking activities designed to support the growth and success of the Rochester business community.

In 2010, the organization grew with the inclusion of the Association for Women in Computing (AWC) and eBusiness Association (eBA). In 2012, DR entered into a strategic alliance with Greater Rochester Enterprise (GRE). This alliance will enhance DR's ability to support the Greater Rochester Region's business community.