Local Internet Marketing for Attorneys & Law Firms
396 Washington Street, Suite 219 Wellesley, Massachusetts 02481
PH: 617 823 0303 | www.BardorfMarketing.com
Welcome to the latest issue of Legal Search Marketing, the newsletter for attorneys looking for effective and affordable ways to market their services on the Internet.
Client reviews are becoming more important to building your business. But sometimes they're not favorable, or worse, they contain misleading or defamatory information. To make matters worse the sites where the reviews appear may offer little to no help with correcting the situation.
Clients often ask, "How can I get defamatory reviews removed from sites like Yelp, Avvo, and Ripoff Report?" The good news is that because you're an attorney, there are legal steps you can take to remove those reviews.
In this month's feature article, I'll explain how you can leverage your trade and use legal tactics to remove defamatory reviews and protect your reputation.
Reviews are very important these days. Eighty-five percent of consumers say that they read online reviews for local businesses to determine whether these businesses are good or not. But with more people reading and posting reviews, you need to make sure you are protecting your good reputation.
Part of reputation management is monitoring review sites and your search engine ranking. You want to make sure that when someone searches for "your name" that the positive reviews outweigh any negative ones.
We encourage our clients to be proactive and obtain favorable reviews on selective review sites. But more and more we are hearing from clients who get inaccurate, misleading, or defamatory reviews and are unable to get them corrected or removed entirely from online properties, namely Yelp, Google, and Yahoo.
The good news is that there are additional steps you can now take to get illegitimate reviews removed from these sites. Many businesses and professionals have turned to legal action to combate defamatory reviews and get resolution. As an attorney, you can use your legal expertise to expedite the process and see it through completion.
About Bardorf Legal Marketing Bardorf Legal marketing is a full-service online marketing agency that helps attorneys and law firms succeed in a changing world. Our team of Internet marketing professionals is dedicated to implementing the best approach for your specific area of expertise and location.
On April 21, having a mobile-friendly website will become more important than ever. That's the date Google has picked to start penalizing non-mobile responsive sites.
That's right -- Google is going to start lowering the rankings of any site that isn't mobile ready. Google wants to give searchers the best results possible, and sending someone to a site that's difficult or impossible to read via mobile is not a good experience.