Legal Search Marketing
September/October 2013                        
Legal Marketing
Bardorf Legal Marketing
Local Internet Marketing for Attorneys & Law Firms
396 Washington Street, Suite 219
Wellesley, Massachusetts 02481
PH: 617 823 0303 | www.BardorfMarketing.com
Greetings! 

Welcome to the latest issue of Legal Search Marketing, the newsletter for attorneys looking for effective and affordable ways to market their services on the Internet.

Referrals are one of the best ways of growing your practice. The attorneys I work with all say, "My best clients come from past clients." But asking for referrals can be time-consuming and, sometimes, a little awkward. But it doesn't have to be. This month's feature article is about how to make getting referrals a whole lot easier with a smartphone app.

Ian M Bardorf 

Sincerely,

Ian M. Bardorf  


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www.BardorfMarketing.com
Feature Article

 

Take Your Referral Network Mobile

 

Growing your practice through referrals is a must. In addition to providing knowledgeable legal advice and excellent service, asking your clients to share your name with their friends, family and colleagues is invaluable. Yet it is one aspect of marketing that many attorneys are uncomfortable with. Even though you have provided good service, you may wonder whether it was good enough, whether the client is truly satisfied, and whether asking for a referral makes you seem salesy or desperate for new business.

 

Nothing could be farther from the truth. People would rather do business with someone they know than with a stranger, and getting a name from a friend is the next best thing.  Clients that you have good relationships with do not mind passing along your information to others in need. The challenge is to make it simple and easy for them.

 

Online reviews and mobile applications are two stress-free ways to get referrals. Online reviews allow your current clients to write about their experience as your client quickly and easily. Mobile apps like " AttorneyConnect" not only include a  "write a review" feature but also a referral button that lets a client forward your contact information to a friend in one touch.

Learn four ways to take your referral network mobile [ read more...]
About Bardorf Legal Marketing 
Bardorf Legal marketing is a full-service online marketing agency that helps attorneys and law firms succeed in a changing world. Our team of Internet marketing professionals is dedicated to implementing the best approach for your specific area of expertise and location.

Call 617.823.0303 or email ian@bardorfmarketing.com
for a free consultation.


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AttorneyConnect
AttorneyConnect specializes in mobile marketing apps designed to help attorneys and law firms promote their practice, engage their clients, and grow their business..
Previous Articles


Marketing Q&A

Q: Is it true that the more someone clicks on my website, the higher my website will rank in Google?   

A: No. Search engine marketing -- on Google, Yahoo, or Bing -- is one of the most effective tactics to generate leads, help you promote your expertise, reach prospects and stay connected with clients. Search rankings are notoriously unstable, and subject to a variety of factors such as the location of the person searching and whether they've logged in to Google and are using personalized results. But one thing they do not depend on is the amount of traffic coming to your website.

 

Find out more >> 

 

Got a question? Send it to us at ian@bardorfmarketing.com


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