Feature Article
Five Things Attorneys Need To Know About Mobile Marketing Marketing a product or service on a mobile phone is a new and growing practice. There have been several big turning points in marketing history, and we're living through another one. Beginning with the first newspaper ads in the 1700s, the first radio ads in the '20s, the first TV ads in the '40s, and the first Internet ads in the 1990s we're now seeing the first mobile phone ads, apps, and more. It's the beginning of a new opportunity for businesses of all types and attorneys would be wise to get on-board. That's because it's where your clients and prospects are. Smartphone use is booming in all demographics, not just teens. In fact, 37 percent of smartphone owners are over age 35 (Google). Mobile phones now outnumber TV sets by over 3 to 1,and laptop and desktop PC users by nearly 5 to 1 (CBS News). The time is now to get up to speed on this revolution and learn how mobile marketing can help you increase client loyalty, generate referrals, differentiate your law practice from the competition, and stay on the forefront of this exciting new technology. Learn five things you need to know about mobile >> |