5 ways to boost profits without raising prices
The fastest, easiest way to increase your sign business's profits, of course, is to simply raise your prices. But it isn't always quite so simple. You may feel your market won't support higher prices or the competition is too stiff to risk it.
Fortunately, there are other ways to send more dollars to your bottom line without raising your prices. Just ask other successful sign shop owners, as SignCraft does. They almost always mention that one or more of the following five ways help them increase profits for their shop.
None of the five are hard or involve buying new equipment or hiring more staff. They take minimal effort but deliver significant results.
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The print area at Brushstrokes Signs,
Salmon Run, B.C., Canada
One: Get organized and more efficient. Work smarter. Watch where your time is going and learn to make every minute count. Set up your workspaces so that everything is at your fingertips.
Two: Upsell. Don't assume the customer won't buy an upgrade. Rather, know that they need an upgrade to get more value from their signage. Find something you can... Click to read more...
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Best,
Tom McIltrot, Editor
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