Pricing the graphics for a pair of tow trucks           |        Trade Secret 56


A local wrecking yard has purchased two new tow trucks, and they're in the market for a new look. They're spending money on other advertising around town, and tell you that they want their trucks to stand out.


What do you do, and what do you charge for it?


Click here to see how four sign pros would have handled this project, and to see what they would charge to do the pair of trucks.


But before you do, take a minute and jot down the price you might quote to see how it would compare. You may even want to do a quick sketch 

There's more below...



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of the design you might have come up with.


Along with the designs and selling prices, on the SignCraft blog you'll hear how they sell their work and get sources for some of the fonts and art they use.


This is just one of the articles in the new issue of SignCraft that can help your sign business be more successful. Click here to make sure you don't miss it.


Missed any Trade Secrets? Click here to see them on our website and get more tips to help you speed production, get better organized, produce more effective designs and sell signs easier.


to forward this Trade Secret to a friend. Thanks!



Tom McIltrot, Editor


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Our 2014 Sign Pricing Guide lets you choose your overhead level then estimate prices accordingly, and the online version lets you price a sign with just three clicks. Get both when you subscribe to SignCraft. 


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