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Publisher eBook Promotion Update
July 18, 2013

Many stores have found it effective to highlight low-priced publisher eBook promotions to gain new Kobo customers.  While a customer may be cautious of buying their first Kobo eBook at full retail price, it's hard to resist a great eBook for only $2.99.

Currently, we have a number of offerings from our publishing partners, but July's Featured eBook Sale comes from HarperCollins.
Van Booy Banner In celebration of Simon Van Booy's new book, The Illusion of Separateness, Harper is offering 30% off PRINT backlist titles.  For additional details and marketing materials, please click here.
We are very excited about this promotion because it is our first Agency Lite eBook promotion that ties back to in-store sales.  We are hoping to build more incentives to combine eBook and print sales together, and encourage any feedback on your experience.
Other Harper Promotions to Note:
Steals & Deals: Harper's monthly indie
flavored picks for just $1.99!
Crazy Stories: Quirky & unusual reads for just $2.99! (7/15- 8/5)
Bukowski's Birthday Promotion: Celebrating Charles Bukowski's birthday with eBooks
prices $2.99 and under!
Escape with a Rake: Enjoy a little summer romance with $1.99 picks from Avon (7/8-7/29)

Monthly Offerings from Workman:
Algonquin's Lucky 7, and Blue Plate Special are old favorites, but some of you may not be aware of two other recently launched monthly promotions, Storey's Fresh Picks, and Timber's eBooks in Bloom.  All four put their own spin on summertime fun for July: Fresh Picks
Bloomsbury eBook Sales:
crime thrillers
summer reads

Travel through time with
eBooks that will transport
you through major historical events like the French
Revolution, Independence
Day, and the start of World War I.

Both educational, and
entertaining,these eBooks
are sure to please at a
$3.99 price point.

For a complete list of all current eBook promotions, please CLICK HERE.

As always, feel free to contact us with any questions, or comments!
All Best,
Valerie Federici | IndieCommerce Specialist | Valerie@bookweb.org |800.637.0037 x7543
Hurry! Sign up for IndieCommerce Institute before rates increase!
Promotional price ends July 31st, and rates will change to $120, and $150 respectively.