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Benefits of Networking
The success of a conference or industry event is not measured by the quantity of participants nor the quality of presenter. From a networker's point of view, the true measure of success are the great relationships made in the course of attending conferences and events.
One goal of attending a networking event is the generation of referrals, or increased business. But networking is much more than that. It is about planting for future opportunities, growing through connections, and ultimately the satisfaction of being a positive influence on others.
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