|
Greetings!
We are pleased to report on another successful staging by Designed to Appeal!
When the real estate agent secured the listing, she spoke to the sellers about how staging could make their empty apartment more appealing to potential buyers. The sellers were unconvinced and decided to list it, empty and unstaged.
The real estate agent knew, having worked with us previously, how some furniture and finishing decorative touches could turn this apartment into something that buyers would fall in love with the minute they stepped into the apartment.
After being on the market for over 7 months, the sellers were finally convinced staging was the way to go. And in just 2 weeks they received an acceptable offer!
See below for before and after photos of our transformation.
Staging works!
Have a happy and safe July 4th.
Warm regards,
Donna M. Dazzo, President
P.S. If you haven't already done so, check out our newly revamped website with tons of before and after photos or our stagings. |
|
Testimonial of the Month
Donna,
The apartment looks great. The furniture actually makes it look bigger than when
it was empty. Love all the red. The apartment looks so good that my husband and I thought we made a mistake to put it up for sale.
Peggy Singh, Homeowner
Bloomington, MN |
On the Market Empty for 7.5 months, Staged, and Offer Accepted in Just 2 Weeks!
This one bedroom in the Upper West Side section of Manhattan with its charming fireplace and outdoor terrace sat empty for 7 1/2 months without an acceptable offer. Buyers felt no emotional connection when viewing the apartment.
After the real estate agent, Hanina Levin of Fenwick Keats, finally convinced the owners to stage the apartment, an offer was accepted in just 2 weeks!
See how the Designed to Appeal team transformed this uninviting space into a home that buyers could picture themselves enjoying and fall in love with.
Living Room Before
 Living Room After
 Living Room Before
Living Room After
 Dining Room Before
 Dining Room After
 Kitchen Before
 Kitchen After
 Bedroom Before  Bedroom After
 Bathroom Before
Bathroom After
|
Market Overview:
New York, NY
According to Corcoran's May 2013 Monthly Report: "Condo and co-op sales were very strong this May significantly exceeding last year's number of contracts signed by 18%. The strength of the market is also evidenced by declining days on market and reduced negotiability for buyers. Condos and co-ops experienced similar year-over-year increases in average price per square foot and decreases in average days on market. The average length of time condos and co-ops spent on the market in May 2013 dropped by 37% since last year."
Market Wide:
- Total Listings on Market: 6,384, a decrease of 22% from May 2012.
- New Listings: 1,712, a 10% decrease from first quarter 2012.
The following is a comparison of May 2012 vs. May 2013:
Condos:
Co-ops:
- The median sale price of $711,350 represents a 4% decrease from last year.
- The average price per square foot of $1,051 represents a 10% increase from last year.
- The listed inventory of 3,146 is a 26% decrease from last year.
- The number of contracts signed of 870 increased 17% from last year.
|
Tips and Tricks of the Trade:
Summer Design Trends
Try some of these trends from HGTV to freshen up your place for summer!
1. Stylish Outdoor Table Ideas
2. Top Ten Colors to Try Now
3. Create a Gallery Wall
5. Preppy Design Style
To see more tips and pictures, visit the original article by clicking here!
|
|
Did You Know...
...Rules for the American Flag as Advised by Congress in 1942?
1. When the flag is hung vertically on a wall, window or door the Union (blue) should be to the observer's left.
2.The flag should be hoisted briskly and lowered ceremoniously.
3. It should not be displayed on days when the weather is inclement.
4. When displayed over a street, it should be suspended vertically with the union to the north in an east and west street, or to the east in a north and south street.
5. It should never be displayed with the union down, save as a signal of dire distress.
6. The flag should never be used for any advertising purpose, nor embroidered on cushions or handkerchiefs, printed on paper napkins or boxes, nor used as any portion of a costume.
|
Market Overview: The East End
Since Suffolk Research Services statistics are unavailable at this time, see the following article from The New York Times regarding The North Fork area of Long Island:
The North Fork is quickly becoming a desirable destination spot of would-be Hamptons-dwellers. However, it has fondly been referred to as the Un-Hamptons, "building an identity on what it is not." Claiming roots back to 1640, if you're looking for natural landscape, farmlands, reasonable real estate standards - this may be the location to consider. According to Gayle Marriner-Smith, a fourth-generation summer resident and an agent for Douglas Elliman, "The Hamptons are a place where people go to see and be seen, and the North Fork is a place where people go to see the scenery."
To read the original NY Times article, "On the North Fork, the Un-Hamptons" click here!
Check back next month for an update to the Suffolk Research Services statistics on sales for the Hamptons and the North Fork. |
|
|
|
|
For More Info
During the Month...
|
| |
FREE Closet
Organization,
Open House, and
Moving Checklists
Download your
FREE Closet
Organization,
Open House, and
Moving Checklists.
| |
Try our new
Home Staging Savings Calculator developed by the Real Estate Staging Association (RESA)
Click on the calculator above, which will launch in a new window.
For more detailed instructions, click here.
|
|
|
