Hip Happenings 
from Three Girls Media, Inc.
October 2015 Volume 4 Issue 135
In This Issue
Three Girls Gossip
Client Chitchat
Hot Headlines
Tips & Tricks
Quick Links
Join Our List
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Hi Friends & Colleagues,
 
Happy Friday! Are you ready for Halloween next week? How do you plan to celebrate? As someone that loves the holiday's various traditions, I'm excited for pumpkins, trick or treaters and fun costumes! Read more about what the whole Three Girls team likes about Halloween below. 

Today's issue of Hip Happenings also shares fall fragrances you're sure to love from one of our clients, a couple of exciting new editorial media placements and PR tips & tricks you won't want to miss like how to write a press release and more. Keep reading for the full scoop!

Cheers, 

Erika Taylor Montgomery
Three Girls CEO & Chief Publicist
THREE GIRLS GOSSIP
trick_or_treat.jpg Are you ready for Halloween next week? The Three Girls team loves this fall holiday! Here are a few reasons why: 

Erika: "My favorite Halloween traditions involve cooking or baking something with pumpkin in it like my pumpkin chocolate chip bread or my spicy pumpkin soup. I also love carving pumpkins each year and toasting the seeds with various spices. Delish! This year I'm excited because we grew our own pumpkins and it will be nice to use those for carving and for recipes. One of my favorite Halloween costumes when I was a kid - I was a ghost. I had a white sheet that I cut eye holes out of, then topped it off with a funny curly blond wig, sunglasses and a colorful necktie." 

Emily: "I love dressing up in fun costumes and I'm a big fan of candy, so I look forward to Halloween every year! The last several years my husband and I have had a great time coming up with homemade family costumes (pictured right), including: 
  • Mr. & Mrs. Incredible 
  • Kermit & Miss Piggy 
  • Red Riding Hood with Granny & the Big Bad Wolf 
  • Ron, Leslie & Lil Sebastian from the TV show Parks & Rec" 
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Natalie: "My favorite Halloween tradition is to carve pumpkins, it's fun to come up interesting/funny faces. I think my favorite costume was when I was Queen Amidala; I won 2 costume contests that year." 

Beth: "I love Halloween! My favorite costume was from my last year of college. My husband and I always wear matching costumes and that year we made our own, going as Hunter and Gatherer. We even took silly pictures in the woods to help get in character (pictured right)."
CLIENT CHITCHAT
Love the autumn? You're sure to love these delightful fall fragrances from Madison Valley Candle! 

Falling Leaves: Light this soy candle and imagine yourself enjoying a walk in the woods! The scents of crisp fall leaves and fresh pine with berries will help your imagination come alive as you imagine a cool forest, towering trees and breezy, refreshing air. 

Honey Ham: A fragrance unlike any other, Madison Valley Candle's Honey Ham soy candle smells like you just pulled holiday dinner out of the oven. The wonderful aroma of this sweet, smoky scent is perfect for an end-of-year gift, or even to bring back delightfully delicious holiday memories all year round. 

Pumpkin Pie: This soy candle is known for its rich fragrance that captures the warmth of a real pumpkin pie. Ginger, cinnamon and nutmeg combine with vanilla in a pie crust aroma that evokes a freshly baked dessert, complete with homemade goodness. 

Candy Corn: Celebrate Halloween all year long with this classic confection. The soy candle's scent smells just like the real thing! 

See more of Madison Valley Candle's premium 100% all-natural soy candles at MadisonValleyCandle.com.
HOT HEADLINES
Have you seen our clients in the news recently? Here are a couple of recent media placements we secured: 
 
Men's Fitness shared Adam & Eve's recent infographic about STDs and STIs on their website. "The infographic below comes from Adam & Eve, an American-brand of adult products. Consider it your fast facts warmup before diving into a more in-depth summary of sexual diseases thereafter." See the full article here. 

WomensForum featured Alisa Savoretti and My Hope Chest in the Breast Cancer section of their website. "Founding member and cancer survivor of My Hope Chest Alisa Savoretti shares her thoughts on how cancer has changed her view of life. My Hope Chest is making a difference for under and uninsured breast cancer survivors by providing reconstruction." Read the entire story here.
TIPS & TRICKS
3 Social Media Marketing Lessons Learned from Life Without a Laptop: Over the weekend I had to surrender my computer to the repairman in my town to have him fix my damaged laptop. This was a difficult moment for me, considering the laptop is where I do all of my work and check on my social media accounts (I'm not a big fan of apps). Though I made it through the weekend, it became a real struggle when it was time to get back to work on Monday. Here are three lessons I discovered from life without a laptop that can be applied to your next social media marketing campaign. 

[Public Relations Toolbox] How to Write a Press Release: One of the most well-known public relations tools is the press release. Although we often opt for pitches over press releases at Three Girls, this tool does have its time and place. This blog post shares how to know if a press release is appropriate and 7 steps to write one. 

4 PR Lessons from Standing in a Swarm of Bees: I recently got outside and helped out with the bee hives at the farm. We have to check them regularly, in order to make sure the hive is healthy, creating a good stock of honey and we are able to locate a queen who produces new larvae. This was the first time I've been around a live, open bee box and while the process was exciting and a bit scary, I also found a bunch of similarities with public relations. Here are four PR lessons from standing in a large swarm of bees.

Three Girls Media, Inc. is a public relations and social media management agency founded in the heart of California's Silicon Valley with a team in the greater Seattle area. We love working with small and emerging companies across the nation to raise their brand awareness and name recognition. We offer a complimentary 30-minute phone consultation with our CEO and can answer your questions and discuss your specific marketing needs. 

 

Call 408-218-2391 or Contact us today to arrange yours!


Cheers, Hippie Chicks

Erika Taylor Montgomery, CEO - Chief Publicist
Three Girls Media, Inc.
                                                                                                  

Email: erikamontgomery@threegirlsmedia.com
Phone: 408-218-2391 
Fax: 866-875-7847
Web: www.threegirlsmedia.com