Ladies, Let's Go Fishing
ICAST - They are paying attention to women!LLGF News Casts
We scoped the ICAST show to see what's coming in fishing, for YOU!
We're pleased to share the new developments in fishing gear shown at the ICAST fishing trade show, plus some new statistics about women and fishing. Now, women hold the lead in new anglers getting into fishing! 

Do you think they are doing enough for women? What else can the fishing industry do? Post your answer on Facebook!

Our report is below, plus a link to videos where the manufactures describe their products. 
For those who want to attend the Keys Ladies, Let's Go Fishing University Nov. 15-17, the super early entry is still available! Will be loads of fun with extra fishing days offered. www.ladiesletsgofishing.com 
Betty on Hobie
This Hobie has everything you need to fish, and even a sail to get you there! 
 

Happy fishing!
Betty Bauman
954-475-9068

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ICAST shows new products for YOU!

Companies are paying attention to what women want in fishing gear. Help them out - tell them what you want!

 

The staff of "Ladies, Let's Go Fishing!" (LLGF) News Casts scoped this year's ICAST trade show in Las Vegas to seek new products designed to make fishing easier for women. Held July 9-12, the 56th International Convention of Allied Sportfishing Trades (ICAST), produced by the American Sportfishing Association (ASA), showcased new innovations in fishing gear, accessories and apparel. The latest data on fishing was announced at the show.

 

New statistics on the numbers of women in fishing indicated women hold the lead, according to the 2013 Special Report on Fishing and Boating, produced by the Recreational Boating & Fishing Foundation and the Outdoor Foundation. Here are some of the facts presented:

 

  • Females now represent the highest share of those entering fishing, with 41 percent of new fishing participants female, 34 percent male. Let's go, ladies!
  • Women still remain the minority of the overall existing 47 million Americans participating in freshwater and saltwater fishing, with 34.4 percent female, 65.6 percent male. 
  • There are 12 million participants in saltwater fishing, or 4.2 percent of the American population ages 6 and up.
  • 31.7 percent of saltwater fishing participants live in the South Atlantic region.
  • 44 percent of saltwater fishing participants are ages 45 and older.
  • 6.6 of women in America own boats. 8.4 percent of men in America own boats. There are 21.2 million boat owners in America.

What colors do women want in tackle? Tell us what colors you like! Or, how much does color matter? Post your answer on Facebook!

In addition to the typical female pink colors, we're seeing alternative tackle colors such as teal, white and purple. Beyond the color choices were many innovations designed to make the fishing experience more comfortable for women and beginners, including more lighter-weight kayaks, canoes and paddleboards. 

 

With more than 10,000 representatives and media from the global fishing industry in attendance, the show had plenty to offer.

 

While there were too many innovations to mention, below are some of the new products the staff was able to view. It was impossible to get to all of them - with some so busy writing orders - we did our best to cover the show for you!

 

New stuff that will be available to you soon...Here's what we saw

 

American Tackle - Microwave guides to give baitcasting action to spinning rods

Avet Reels - Reels of many colors and easy to use reel gear settings

Avet Reels
Avet Reels in many colors.

Beam Outdoors - Lighted rods to see while night fishing

Beam Outdoors - Elastic eyewear holder that has a clip to attach to back of the hat

Cocoons/Live Eyewear - Turns prescription glasses into polarized sunglasses with a frame that fits over glasses. Also a clip on with expandable frame

Columbia - Great selection of moisture wicking clothing. Omni-Freeze Zero sweat-activated cooling technology

Cortland Line Co. - New Master Braid line, ultra thin, twist free, in many sizes and colors

Costa Del Mar - New women's line to come, won best of show with their Tuna Alley selections

Creek Company - Inflatable paddleboard, light weight, designed for fishing

Eagle Claw - Even more ultra sharp Lazer TroKar saltwater hooks

Ear Visors - Protects ears from the sun and make your sunglasses float

Engel Coolers - Coolers to keep food cold for days, plus a new paddleboard for fishing

Flambeau - Tackle boxes in many colors with translucent containers, some with waterproof compartments and soft sided tackle boxes

Flex Spex - Magnetized reading lenses that disconnect at the front to put on top of a hat

Flying Fisherman - Multi-piece rods in a case, great for travel

Frabill - Nets that fold and collapse into a tube, new crankbait net with mesh that won't tangle treble hooks plus a cooler conversion to baitwell kit

Gary Yamamato - Huge introduction of hard plastic lures, great for inshore fishing

Hobie - More features on a sailing kayak equipped for fishing

Hook & Tackle/Sportailor - New Crosswinds technical shirts with side angled vents

Humminbird - Bow 360  fish finder to see 360 degrees

Jackson Kayaks - Kayaks with cool gear for fishing

Gary Yamamoto Hard Baits
Gary Yamamoto introduced new hard plastic baits.

Johnson Outdoors Predator - Old Town Predator kayak with so many fishing features, it won Best of Show!

Johnson Outdoors Talon - Minn Kota Talon shallow water anchors in new colors and with 10 and 12 foot lengths with new features

L.L. Bean - Clothing with UV protection, lightweight, some with mosquito repellant

Lick-em Lures - New soft plastic bait that resembles a spoon

LifeProof - Containers to keep your phones and valuables waterproof

Logic Lures - Soft plastic shrimp that come in pairs so it looks like two are jumping after each other

Maxima - New Maxima braid

Mustad - Many kinds of hooks and new polarized sunglasses in the $20 range

Native Outfitters - Stylish moisture wicking clothing

NuCanoe - Frontier canoes with many options for fishing

Onos - Sunglasses with readers and a new line of womens glasses

ORCA Coolers - Coolers with built-in LED lighting, keeps food cold for days

Plano - New Guide Series tackle boxes in multiple sizes with removable day pack on top. Also waterproof storage

Power-Pole - Micro Anchor for kayaks and canoes that won Overall Best of Show

Pure Fishing - New Pflueger freshwater rods in white with teal reels and rod accents, more new items in their multiple product lines

Pure Fishing - Ugly Stik with purple acents

Rapala/Williamson Lures - New high end fillet knives and cutters, Speed Pro bait that trolls straight at 15 knots for wahoo and toothy fish

RigRap - Organize leader and tackle with mini plastic compartments so they don't tangle

Rod Keeper - Universal rod holder that floats and can be clamped onto rails at the pier

Seaguar - Threadlock 16 strand hollow braid for incredible strength - run fluorocarbon leader inside line for seamless thread from flouro to braid, 50 to 200 lb. 4 colors. Plus new, slim and ultra strong braid

Shimano - Stradic CI4+ improved inshore spinning reel. Stella spinning reel. They won six Best of Show awards.

Smith Optics - New ChromaPop color optimizing lens technology, recognizing true color faster regardless of lens color. Also affordable quality Suncloud line

St. Croix - New Legend Xtreme inshore rods, white with skin handle

Star brite - Useful assortment of liquids and accessories to clean boats and most anything, many environmentally friendly

Star Rods - Nice spinning combos, great quality, affordable price

StreamWorks - New lighted pliers and hat lights

Strike Pro - New Tail Gunner inshore lures

Sunday Afternoons - Madrone Technical caps with ventilation and removable neck protection

T. Allen Rods - Light weight rods, some with MicroWave guides to give baitcaster action to a spinning rod

WaveSpin Reels - Reels that prevent braid wind knots

Wiley X Sunglasses - Sunglasses designed for high impact to protect eyes from getting hit by hooks, sinkers and more

 

To view a selection of videos taken, visit this Youtube link for the billfishbetty channel. Other video highlights are on www.icastfishing.org

 

Best of Show awards below were presented by National Baseball Hall of Fame member Johnny Bench. These products will be available soon at retailers.

 

ICAST 2013 Overall Best of Show - JL Marine Systems, Inc.

Product - Power-Pole Micro Anchor www.power-pole.com  

 

Best of Show - Apparel - Shimano American Corporation

Product - Dryfender Insulated Raingear www.fish.shimano.com 

Johnny Bench and Betty
Johnny Bench presented Best of Show awards. On the right is Betty Bauman, "No, I didn't get an award, just lucky to get a photo!"

 

Best of Show - Boating Accessory - JL Marine Systems, Inc.

Product - Power-Pole Micro Anchor www.power-pole.com  

 

Best of Show - Boats - Johnson Outdoors Watercraft, Inc.

Product - Predator 13 www.johnsonoutdoors.com  

 

Best of Show - Combo - 13 Fishing

Product - Whiteout www.13fishing.com     

 

Best of Show - Electronics - Johnson Outdoors

Product - Humminbird Bow Mount 360 Imaging www.humminbird.com  

 

Best of Show - Eyewear - Costa

Product - Tuna Alley www.costadelmar.com  

 

Best of Show - Fishing Accessory - American Tackle Company

Product - Tidal Wave-MicroWave System www.americantackle.us  

 

Best of Show - Fishsmart Tackle - Foreverlast, Inc.

Product - G2 Floating Wading Net www.foreverlast.com 

Jimmy Houston
Fishing TV stars were there! Jimmy Houston with Jenn and Betty.

 

Best of Show - Fly Fishing Accessory - Columbia Sportswear

Product - Henry's Fork V Vest www.columbia.com  

 

Best of Show - Fly Fishing Reel - Beam Outdoors

Product - Elite 21 Reel www.beamoutdoors.com  

 

Best of Show - Fly Fishing Rod - G. Loomis, Inc.

Product - PRO 4x www.gloomis.com  

 

Best of Show - Freshwater Reel - Shimano American Corporation

Shimano 6 awards
Shimano won several Best of Show awards.

Product - CHRONARCH C14+ fish.shimano.com

  

 

Best of Show - Freshwater Rod - G. Loomis, Inc.

Product - NRX Umbrella Rig www.gloomis.com  

 

Best of Show - Giftware - Rapala

Product - Original Floating Bottle Opener www.rapala.com  

 

Best of Show - Kids' Tackle - Pure Fishing, Inc.

Product - Shakespeare Ugly Stik GX2 Youth Combo www.purefishing.com  

 

Best of Show - Line - PowerPro

Product - PowerPro Zero-Impact  www.powerpro.com  

 

Best of Show - Hard Lure - Koppers Fishing & Tackle Corporation

Product - LIVETARGET BaitBall www.koppersfishing.com  

 

Best of Show - Soft Lure - Lunkerhunt

Product - Lunker Frog  www.lunkerhunt.com    

 

Best of Show - Saltwater Reel - Shimano American Corporation

We caught Wild Bill from Deadliest Catch! Boy did he make me feel short!

Product - Stella SW 30000 www.fish.shimano.com  

 

Best of Show - Saltwater Rod - St. Croix Rod

Product - Legend Xtreme Inshore www.stcroixrods.com  

 

Best of Show - Tackle Management - Plano Molding Company

Product - 3700 Guide Series Tackle Bag www.planomolding.com  

 

Best of Show - Terminal Tackle - Mustad

Product - Grip-Pin Swim www.mustad.no  

 

For complete ICAST information, visit ICASTfishing.org.

 

Just curious, is there something for fishing that is not offered that you wish you could buy? Post your answer on Facebook! Please tell us what you like the most from the new products we mentioned!

We worked really hard to get all this info for you, miles of walking. It was hot in Vegas, more than 100 degrees. My shoes melted from the heat on the pavement. Time for a new pair of Crocs!

 

Come visit us at www.ladiesletsgofishing.com, email [email protected] or call 954-475-9068.

Tight lines, Betty Bauman and the gals