RussoRights Offers You the Newest in Business Books

Schedule a meeting with RussoRights
 at the Frankfurt Book Fair 
October 19 - 23
Kirkpatrick's Four Levels
of Training Evaluation
James D. Kirkpatrick and Wendy Kayser Kirkpatrick

Donald Kirkpatrick's groundbreaking Evaluating Training Programs is the most widely used training evaluation model in the world. The third edition, published some 10 years ago and with more than 65,000 copies sold, was the lasting legacy that began in 1956 when the four levels were first introduced. Now nearly 10 years after the last edition, the Kirkpatrick name is back in print and here to present a NEW WORLD Model for managing training evaluation. James and Wendy Kirkpatrick, who carry on Donald's tradition, but in a more modern methodology, have updated the process to work and prepared a blueprint to implement it in a way that maximizes business results and delivers useable metrics for C-Level Execs in today's business setting. Published by the Association for Talent Development (ATD).
Rights already sold for Chinese (simplified characters), Bulgarian
The Purpose Effect
Building Meaning in Yourself, Your Role, and Your Organization
Dan Pontefract
Dan Pontefract combines years of experience and research on employee engagement to create a work about the three crucial areas of purpose: individual, workplace role, and organizational. When one area is lacking, this three-legged barstool starts to wobble, and the results range from disengagement to bankruptcy. Any business leader committed to purpose, will create purpose for his/her employees. Any employee that feels his/her sense of purpose on the job is an invaluable asset to productivity and success. Any organization centered on purpose will benefit all stakeholders, from employees to society in general. This purpose "sweet spot" creates a reciprocal relationship between all three areas, and sits at the center of Pontefract's work. Published by Elevate Publishing.

Collaboration Tools
for Project Managers
How to Choose, Get Started, and
Collaborate with Technology
Elizabeth Harrin

In Collaboration Tools for Project Managers, Elizabeth Harrin builds upon her 2010 book, Social Media for Project Managers, by providing the latest information, success stories, and an easy-to-follow guide to implementing online collaboration tools and helping to overcome obstacles. In order to communicate faster, work virtually with people across the globe, and get better business results, project teams should explore how online collaboration tools can deliver project success and improve business value. Published by the Project Management Institute (PMI).
Not Just Numbers
Rediscovering the Promise
 and Power of Marketing Research

Lawrence D. Gibson

In this provocative and insightful title, marketing expert Gibson argues that the multibillion-dollar marketing research industry has largely failed. The book shows  why it's failed and how it must change and that businesses need a different way of looking at marketing research, both more scientific and more practical, to help solve marketing problems and capitalize on marketing opportunities. Cases from the author's experience show how his problem-solving approach has worked in real-world situations and demonstrate the dramatic financial gains produced when marketing research is properly designed and used. Published by Maven House Press.
Unlimited Memory
How to Use Advanced Learning Strategies to Learn Faster, Remember More and be More Productive

Kevin Horsley

Do you ever feel like you're too busy, too stressed or just too distracted to concentrate and get work done? In Unlimited Memory, you'll learn how the world's best memory masters get themselves to concentrate at will, anytime they want. When you can easily focus and concentrate on the task at hand, and store and recall useful information, you can easily double your productivity and eliminate wasted time, stress and mistakes at work. This title provides all the tools, strategies and techniques you need to improve your memory.

With more than 20,000 copies sold in the US, world memory record-breaker Kevin Horsley shows readers how anyone can use a few powerful memory strategies to learn faster, be more productive, and achieve more success. Published by TCK Publishing.
Rights already sold for Chinese (simplified characters) and French