Investing Effort and Money in Technology
Everyone is concerned about whether they're maximizing their ROI on technology. No doubt, it costs money to keep your systems up to date for your business or home. You expect a certain level of performance in return. For business, you want efficiencies that enhance your ability to be more profitable. At home, you may want a better wireless network to take advantage of all the streaming entertainment programming available and to make sure students in your house can reap the full benefits of online research capabilities.
This month, we're going to take a look at how we invested time and money to improve our SEO (search engine optimization) capability. Believe me, the time was probably the costlier investment, but we wouldn't have had our ROI without it. We're also going to look at maximizing your hardware and software investments as you migrate from Windows XP (don't forget about April 14, 2014) and which gadgets give you good value while they "wow" you.
|
|
Searching for Business
Like everyone else, we're always looking for ways to use the Internet to grow our business. Search engine optimization (SEO) has been around for a long time, but gaining a top ranking requires you to hit a moving target. Here's what we did.
|
Getting the Right Technology Match
In talking about preparing for the end of the Microsoft Windows XP operating system, we're counseling clients and prospects more and more about the need for a systematic approach. Upgrading one part of your technology system may have unintended consequences for your entire operation. We can perform a lot of magic, but even the best IT support company can't give you more rabbits if you don't have a hat. You can supply the hat by following this tech system checklist.
|
iOS 7 and Gadget Goodies
The new iOS 7 for iPhones already has wider acceptance than the upgrade from 5 to 6. While any new software has some issues - did you download the patch, too? - there's a lot to like. And, of course, an iOS discussion is a good segue into gadgets as the gift-giving holidays approach.
|
