#5 Develop A Sense of Urgency - Five Secrets for Personal & Professional Growth

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Don’t Fall For These Summer Business Myths

There’s a popular, albeit unfounded, belief that summers are slow for business. Sandler Training disagrees, and dares to say that professionals create a self-fulfilling prophecy by telling themselves that despite great efforts, their summer will be tough.

Sandler trained professionals believe that outreach and other activity might need to be increased in the summer, there’s no need to succumb to the idea that you won’t find new business, close deals and meet new and promising business connections.

Conversations Beat Collateral

These days with all the Internet Marketing, social media, variable data printing, and other cool new technology, it is tempting to get caught up in content generation and perfecting your marketing collateral. While all of those tools can be effective and probably should be a part of your marketing plan, I think most people need to remember what those tools were designed to do, which is start a conversation.

At Sandler Training, we define sales and marketing like this. Marketing makes the phone ring; Sales converts it to business. We also use the "tee pee" metaphor. Each of your marketing tools are polls in the support of your marketing tee pee. Conversations are the rope at the top that tie it all together and allow your sales and marketing efforts to stand on their own. Each marketing tool or tactic should be leading your prospects to a conversation.

Have you assessed your team this year?

This exclusive tool, developed by Sandler Training, helps you define your current reality, your ideal benchmarks for top performance, and the gaps between the two.

Advance Communications Full-Day Workshop

This Full-Day Communication Workshop brings the four sciences of behaviors, motivators, acumen and competencies together with the Sandler Selling System allowing to fully understand yourself, others and the interpersonal communication dynamics between the two.

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6 Free Apps Every Salesperson Should Download

It’s a fast-paced world and today’s salesperson needs to be one step ahead of the prospect and working as efficiently as possible. In addition, we’re more connected than ever and clients and prospects expect quick turnaround times and faster response rates.

While it may seem like there aren’t enough hours in the day, there are more than enough apps available to us to help us manage our time, stay on task and find even greater success.

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- Steve Ketcham, General Manager at Galvmet

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