As I See It: Finding Your "Silver Bullet" Strategy for Rural Economic Development

By Janet Ady, President/CEO Ady Voltedge


Recently, I spent an invigorating couple of days with the National Rural Economic Development Association. Rural economic developers face challenges unique from those of their metropolitan area counterparts, not the least of which is small and often declining populations. 

The conventional wisdom is that large and growing populations are the basic building blocks of economic prosperity. While that might be preferred, the truth is that, that is not the reality for a significant number of EDOs, including most of those in rural areas.


So, what to do? (read more)



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Looking for an expert speaker to engage, energize, and equip your EDO board, leadership, staff, or stakeholders with practical tips, anecdotes, and insights? Janet Ady is a recognized thought leader and public speaker on a wide variety of topics centered on site selection and economic development marketing strategy. Contact Janet at, call her at 608.663.9218, or connect with her on LinkedIn.

Ady Voltedge Services


Ady Voltedge serves two distinct but complementary audiences. We provide economic development organizations (EDOs) with strategy, positioning, branding and related marketing implementation services. We provide expanding and relocating companies with location strategy services, from workplace and workflow strategy through site selection, real estate and portfolio optimization, and project management.


Our client and service mix is intentional and benefits both our EDO clients and our corporate clients. Our work with corporate clients helps ensure that our recommendations to EDOs for retaining, expanding and attracting businesses are practical and effective. Our work with EDOs helps ensure that our knowledge of locational assets is current and in-depth.


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