To celebrate IPR's 60th anniversary, this year's Distinguished Lecture & Awards Dinner will feature today's leading communicators and pioneers of public relations research:

Geoff Colvin, Senior Editor-at-Large of 
Fortune magazine, will deliver IPR's 55th Distinguished Lecture on November 30. Colvin is an award-winning thinker, author, broadcaster, and speaker on the most significant trends and issues impacting business and the economy.


Patrick Ford, Burson-Marsteller's vice chairman and chief client officer, will receive the 2016 IPR Alexander Hamilton Medal, awarded for lifetime contribution to the public relations profession.



Charlotte Otto, retired Procter & Gamble Global External Relations Officer and now Senior Corporate Strategist for Weber Shandwick, will receive the Jack Felton Medal for Lifetime Achievement for promoting the value of research and measurement.

Tickets are available for individual purchase at $500. Tables of 10 can be purchased for $5,000 and premium tables of 10 are available for purchase at $10,000. The price includes a networking cocktail reception, sponsored by Heyman Associates, the awards ceremony and dinner, and the distinguished lecture. Register here.
Jacqueline Strayer, New York University

As the world sits and waits to see the implications of the vote in the United Kingdom to separate from the European Union, there are important opportunities for global organizations, particularly those with a presence in the UK and Europe, to consider.

Organizations would be well served to develop communications that address questions their stakeholders may have and more importantly acknowledge their uncertainty and that they are sensitive to these concerns. PR leaders must understand they need to be provide consistent communication during the transition so their stakeholders can count on them. This will help organizations enhance their reputation and strengthen their brands. Read more. 
Leon Cook and Jolyon Kimble, APCO Worldwide

The results of the Brexit referendum are in: The United Kingdom is leaving the European Union, the Prime Minister David Cameron is stepping down, and the Dow Jones has fallen 611 points in a day. What does it all mean? 

Leon Cook and Jolyon Kimble, directors of APCO Worldwide's London office, discuss the impacts it will have on the global economy. UK growth will continue to be slow, perhaps only a percentage point over the next year, but it could easily be more if Brexit has an impact on the global economy. The euro area will undoubtedly be affected, but less so. The dramatic drop in sterling will make imports more expensive, especially oil, which is priced in dollars. Falling stock markets will also reduce pension savings. Read more. 
Ana Tkalac Verčič, Ph.D., University of Zagreb

In the corporate world, measuring and improving employee engagement is a popular metric, but do the companies that use the concept actually understand it? Maybe there is some truth to a statement made by Madeline Crawford, "people harmoniously agree that, regardless of what it actually means, engagement is an indispensable factor for the success and growth of an organization."

Employees have a pyramid of needs when it comes their relationships with the organization and their jobs, according to a recent study by Garton & Mankins. The first level of the pyramid describes satisfied employees; the second, engaged ones; and the third, inspired employees. They state this relationship can be quantified. It takes two and a quarter satisfied employees to generate the same output as one inspired employee. Read more.
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