Two major food and beverage giants - Oishi Group and Ichitan Group - are launching joint-venture deals within ASEAN to cash in on the ASEAN Economic Community (AEC), which comes into effect next year, reports the Nation.
After successfully opening its first Japanese restaurant in Yangon, Myanmar's largest city, in July, Oishi Group plans to expand its restaurant network in ASEAN with joint-venture (JV) possibilities being negotiated with potential partners in Laos, Cambodia, Vietnam and Malaysia.
Meanwhile, Ichitan Group will today announce a partnership with PT Atri Pasifik to set up a company named Ichitan Indonesia for the manufacture and distribution of Ichitan ready-to-drink tea in Indonesia. PT Atri Pasifik is a JV between PT Sigmantra Alfindo - a large business conglomerate in Indonesia - and Japan's Mitsubishi Corp.
Bevtec Asia's staging co-insides with the opening of the AEC in 2015 bringing with it wide reaching opportunities for expansion and investment throughout Southeast Asia.
"The 600 million free trade market of ASEAN, opening up in 2015, will provide a gateway for Bevtec Asia exhibitors to expand into the growth markets of Vietnam, Indonesia, the Philippines, Malaysia and the emerging neighbouring markets of Cambodia and Myanmar", explained David Aitken, Managing Director, Asian Exhibition Services (AES) Ltd.
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