To establish or maintain a vibrant downtown, it is imperative for communities to have high occupancy in the storefronts and office spaces that line Main Street. This gives life to the downtown, bringing new people, new businesses, new ideas, all of which can provide a new source of revenue for existing businesses. Below are some tips for filling in those empty storefronts to activate your downtown, Main Street, or commercial district!

1. Consider Short-Term, Low-Rent Business Leases

Historically, real estate agents are seeking tenants that will stay in a building or storefront for a long time; however, in today's economy it may not be viable for businesses to lock into a long-term lease in the early stages of their business. As a downtown manager, consider approaching the landlords and building owners to create a space that is conducive to the risky environment of starting a new business. Present opportunities for low-rent during the early stages of the business so the merchant can focus on establishing a sustainable income without losing all of their capital in rent during the first few months. This opportunity could allow the business owner a chance to stay in business during the early stages and afford the market-rate rent after establishing their sustainable business model. (READ MORE) 

DCI brought a technical assistance team to Silverton on October 15-16, 2012 to address a number of challenges as well as to delve deeper into the community's potential for greater marketing, increased special events, and infrastructure improvements focusing on streetscapes. Silverton especially sought an outside perspective on their downtown's revitalization and to receive assistance with how to organize, fund, and continue this effort sustainably through what is probably a years-long effort.