December 15, 2015

Dear Executive Director:

Did you miss one, or more of the Executive Director training webinars? They are available on-demand through the links below. Please feel free to forward this message to your Board and committee members who may benefit from this training. These webinars are approved for 1 CAS point.

Available for on-demand viewing:

	Shared Volunteer Program by Lisa Beck Participants learned how the shared volunteer program can help regional associations and how to request this assistance. Participants heard how the program can provide much needed helping hands and how to create a work group for easier deployment of regional projects. Examples of how this program has been used were shared as well.
	Social Media: Facebook/LinkedIn by Joe Scott, MAS Are you wondering how you can use Facebook and LinkedIn to increase your regional association's membership? Joe Scott, MAS, has been using both to expand the customer bases of his clients and shared relevant tips such as how to develop a prospective member list on LinkedIn, the fundamentals of LinkedIn and Facebook advertising and how to create custom Facebook audiences.
	Improving Your Outlook by Dale Denham, MAS+ Work today involves a tremendous amount of e-mail and unfortunately, an enormous amount of time is wasted. Get up to speed on the most powerful features of Outlook in this presentation customized for promotional product association Executive Directors and staff. In this fast-paced session, Dale revealed several excellent time management techniques as well as vital features of Microsoft Outlook.
	Regional Named Scholarship Program by Sara Besly Is your regional association interested in offering a college scholarship to industry professionals, or their children within your membership? Don't have the manpower, or other resources needed to start a scholarship program? Sara provided information on how to establish a Regional Named Scholarship through the Promotional Products Education Foundation (PPEF), the benefits of working with PPEF and the cost to establish a Regional Named Scholarship.
	Constant Contact by Valerie Schenewerk This webinar discussed why you should use a bulk e-mail marketing service, how these services work and how to get started with Constant Contact. Participants learned the importance of subject lines, how to use graphics effectively, the best time to send e-mails, the best length for e-mails and additional tips to make messages look professional.
	QuickBooks for Your Regional Association by Denise Cline Denise showed novices how to get started as well as shared best practices and hints/tips. Viewers learned how to build a chart of accounts, how to classify income and expense accounts, how to deposit large sums or to multiple accounts, how to enter vendor bills and how to invoice customer vs. sales receipts. In addition, participants learned how to write and print checks, how to reconcile checking and credit card accounts and how to print reports for Board meetings.
	Increase Your Non-Dues Revenue with Pantone by Lori Arrigunaga, CAS Participants learned how to roll out the Pantone initiative to association members and received an overview of the Pantone program and its top sellers as well as what marketing and advertising materials are available. Pantone Color Manager Software and the Pantone Trade-in Program were also covered.

SAVE THIS E-MAIL! These registration links are not visible on PPAI's normal webinar page on the PPAI website; you must use these links for on-demand viewing.

Sincerely,

Valerie Schenewerk

Administrator Regional Relations