THE BEDFORD BANNER  

                                                       May 2015        

 

In This Issue
Small Business Seminars
Five Reasons You Should Join The Golf League
Cambridge Savings Bank Sr. Prom Stroll
Retail Event Big Sucess
Business Development Updates
Chamber Announcements
What the Chamber did in April
Chamber Connections
Chamber Calendar
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SMALL BUSINESS WEEK SEMINARS

Something for everyone!  

 
  The Bedford Chamber, Middlesex Savings Bank & TriNet are celebrating SMALL BUSINESS MONTH by offering a week's worth of workshops for your small business. 

 

Each day we will offer a new topic!

All workshops will be held at the:
Doubletree Bedford Glen Hotel, 

44 Middlesex Turnpike, Bedford, MA

7:30 am - 9:15 am

Complimentary Breakfast will be served.

 

 

Tuesday's seminar with Matt Ward  Simple Yet Effective Marketing: Done with your eyes closed!


Thursday, May 7th

Topic: Improving Profitability Using Financial Reporting

 

Speaker: Marty Croyle, Founder and President of Croyle & Associates, P.C

 

Case Study: While revenues significantly increased, the Company's net income decreased from profit to a substantial loss. How did this happen? 

 

CPA Marty Croyle will explain what happened as well as describe how the company rebounded to achieve significant net income in the first half of 2014. Using examples of financial reporting from small businesses like yours, Marty will provide strategies to overcome the five key obstacles which keep CEO's from using financial information as a tool to run more profitable businesses. He will share his insights as to why financial reporting is vitally important and will show non-financial CEO's how to extract important operating information from this financial data.

If you are a CEO who wishes to take more control of your company's financial performance, wants to understand what financial information matters most, and wants to learn how to use this financial data to improve your company's profitability, this session is for you.

Marty Croyle is the founder and President of Croyle & Associates, P.C., a CPA and business consulting firm in Lynnfield, MA. He teaches CEOs how to understand and use financial reporting to take control of profitability and their businesses. His firm services corporate clients and their owners with accounting, tax and business consulting.

 

 

Friday, May 8th

Topic: Google Says Go Mobile: So do consumers!

 

Speaker: Matt Ward, CEO of inConcert Web Solutions

 

Today, lots of consumers are using mobile devices to find what they need, to assess their options, to make decisions, and to make purchases. Small businesses and nonprofits who start embracing mobile now will be the ones best able to compete. Let us help you understand this mobile transition so 

you don't get left behind.  In this session we'll be covering: 

  1. Why you can't ignore mobile even if you think your customers aren't using it
  2. How mobile is the new reality for small businesses and nonprofit organizations
  3. How small changes to your current marketing can make all the difference
  4. What you can do today to become more mobile-friendly

Matt Ward is CEO of inConcert Web Solutions. He is a Master Certified Authorized Local Expert for Constant Contact, and was recognized at a 2011 Worcester Business Journal's 40 Under Forty.  He is the author of Making Your Website Effective, a guide to understanding how to get much more out of your website. 

 

   FIVE REASONS YOU SHOULD JOIN
THE CHAMBER GOLF LEAGUE

Business golf is not just surviving; it's thriving! For the sake of your business or career, here are 5 reasons you'd better get in on the action!

  1. Face Time. Where else can you spend four quality hours with your company CEO or valued customers?  With today's busy schedules most of us are lucky if we can get five minutes! There is simply no other sport with the amount of quiet time between shots that allows for wide-ranging conversations and mutual interests to be discovered.
  1. Serene Surroundings. You can plan a client meeting in an office surrounded by water, nature and sand instead of four white walls. This instantly creates a more relaxed and friendly environment in which to do business without the normal distractions.
  1. Business Intelligence. You can learn more about a person in four hours golfing than in a lifetime of meetings. Not just by what they say but by how they handle themselves on the course. Do they play by the rules and control their emotions? Or do they fudge and blow a fuse?
  1. Friendships Forged. An interest in golf alone can be enough to move your friendships several notches up the corporate ladder. Best of all, the friendships built around golf tend to last a lifetime so as people move around new opportunities will open up for you.
  1. Networking. One of the great things about golf is you can just show up at a club and get a game. Depending on your business, you could be looking at three prospects each and every time you tee it up! Golf is the ultimate networking environment for all kinds of professionals and services.

 

CHAMBER TEE IT UP GOLF

 

 EVERY TUESDAY 
$16.00   

 

Tee Times start at 4:30 PM

 


  • Arrive, Pay and Network @ 3:30 pm (For Round 1 tee off)
    • Meet people from other businesses and promote your business (Bring business cards)
    • Pay for golf & enter for the Tee Off Lottery
    • Have a beer, a snack or buy golf supplies at the Golf Pro Shop
    • Use the driving range or putting green to practice before you golf
    • Meet and learn about the "Spotlight" Business of the week
    • Single golfers welcome to join other singles or teams less than 4 players
    • Golfers must request which Round of golf they would like to tee off with by sending an email to Steve Taylor @ Steve@ServproOfLexington.com. Once 3 golf teams have requested a round, the round will be closed and the next team will have to choose a different round. Teams must send their player's names to Steve Taylor and he will give the team a number 1, 2 or 3.
    • Golf balls numbered 1-3 will be picked to determine the order of tee times. This makes it fair for everyone to tee off at different times.
    • Golfers must arrive and have paid in the Pro Shop to be entered for the lottery.
    • Tee times will be every 10 minutes or as soon as the team ahead has cleared the fairway.
    • Golfers should arrive at least 30 minutes before their round is to begin.
    • Any teams that arrive after the 5 pm lottery will schedule the tee time with Pro Shop.

  • Golfers must request which Round of golf they would like to tee off with by sending an email to Steve Taylor @ Steve@ServproOfLexington.com. Once 3 golf teams have requested a round, the round will be closed and the next team will have to choose a different round. Teams must send their player's names to Steve Taylor and he will give the team a number 1, 2 or 3.
  • Golf balls numbered 1-3 will be picked to determine the order of tee times. This makes it fair for everyone to tee off at different times.
  • Golfers must arrive and have paid in the Pro Shop to be entered for the lottery.
  • Tee times will be every 10 minutes or as soon as the team ahead has cleared the fairway.
  • Golfers should arrive at least 30 minutes before their round is to begin.
  • Any teams that arrive after the 5 pm lottery will schedule the tee time with Pro Shop.

Cambridge Savings Bank Sr. Prom Stroll
Mark your calendar - May 31st, 5:00 PM on the Town Common
Retail Event is a Big Success
 
By Emily Moss

"Retailers are the heart and soul of the community," said Laura Stefanescu of Northern Bank whose opening remarks set the tone for an informative and motivational evening at the recent Best Retail Practices Workshop.

On March 25 at Bedford's Cucina D restaurant (54 Middlesex Tpke), the Middlesex 3 Coalition hosted the first of three free retail workshops for small businesses. The Coalition's goal is to foster economic development by building a mutually beneficial network of the local governments, real estate developers and businesses in nine Middlesex County communities. The Town of Bedford's Economic Development Coordinator, Alyssa Sandoval, and the Bedford Chamber of Commerce worked with the Middlesex 3 Coalition to host the workshop in Bedford and reach out to Bedford retailers and restaurants. Recognizing the value of small businesses' contributions to the economy, the Coalition's workshop series serves to support retailers and provide them with strategies for how they can best present their product to customers.

The evening began with time for attendees to socialize and network with one another, in addition to their respective chamber of commerce or town government representative.  A variety of retail stores from Bedford participated from a pet supply store to a framing shop, as well as a diverse group of businesses from other towns, including the Burlington Chamber of Commerce.

 

The workshop's main event was a presentation by Christine Moynihan from Retail Visioning, a consulting service that advises small businesses on store design and retail marketing. The focus was identity - understanding one's brand and its presence in the community. This concept was broken down into various aspects of retail ownership, including store presentation (external facade, window displays, signage and interior layout), publicity and marketing (customer outreach, sale promotions, web design and social media integration) and managing finances. When brand identity is applied with consistency and intention, even small changes can make a big impact on a business' success.

According to Moynihan, "When asked where to shop, 70% of consumers say they'd choose to shop local." She further noted that shopping locally keeps 67 cents per dollar within the local economy. Community economic development results in not only more jobs, but also more vibrant streets.  

The importance of supporting small businesses is clear, and the Best Retail Practices workshop series demonstrates that when retailers are equipped with the right skills and knowledge, both their individual venture and their community at-large can thrive.

Business Development Updates

 

1.The Say Goodbye to Winter program seemed to be well received by the merchants who liked the concept. The main issue was awareness of the program. It was thought increasing the lead time for the program (gives us more time and avenues to promote) as well as make it more appealing to Children.

 

 

2.The Cultural District seems to be moving along. The group is looking for the Chamber to be more involved and take a more active role in putting the items together for the application.

3. Home Based Businesses phone in is scheduled for Wednesday, May 6th at 11:30 AM.  The group is very eager to here what home based businesses have to say about running their businesses from home and in Bedford.

4. Updates from Alyssa Sandoval (Town of Bedford Economic Development Coordinator).
 A.There are a number of new businesses moving into Town. These include Ninepoint Medical moving from Cambridge, Mayflower Communications moving from Burlington - both will be on Oak Park Drive. Keurig is also moving some offices into 201 Burlington Road and Multiplan is moving to the Bedford Business Park in June/July.

 B. Unfortunately, Bedford did not get the 10K Wayfinding grant from the state - process was highly competitive

 C. Improved Depot Park map - we are planning to have it installed in the kiosk in May.


Chamber Announcements

Business Spotlight and Networking at Tuesdays Golf  

 

Any business can register to be in the "Spotlight" at the networking portion of the Tuesday Chamber Golf. The business can have up to 2 people attend and talk with the golfers and other attendees. The business can hand out promotional items, bring a sign, a table or a pop up tent with the business logo on it. Tell everyone about your company!

If the promotional items are food, beverages or golf items, please check with the Pro Shop to make sure it is not something that they already sell. If you would like to be in the Business Spotlight for a Tuesday, contact Amanda Aiken at amanda@ServproOfLexington.com to be scheduled. Businesses can be featured more than one week if dates are available. The business representative(s) should arrive by 3:15 pm to set up.

 

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Whole Health & Fitness; A guide through the confusion - Andrew Karson, MD & John Jamesapollos, MSPT 

May 7, 2015
Time: 7:15 PM - 8:30 PM EDT

 

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ 

Middlesex Savings Bank Business Success Seminar "Cyber-Security and Identity-Theft: What every business needs to know"
Date: May 12, 2015
Time: 7:30 AM - 9:30 AM EDT

What the Chamber did in April

 
Board of Directors Meeting

Working Women Alliance

Say to Goodbye to Winter

Multi-Chamber After hours

1 New Member

CHAMBER CONNECTIONS 


 

 

 Each month, Executive Director Maureen Sullivan tapes the Chamber Connections at the Bedford Tv Studio. Check out the links below of who she has interviewed and if you are  interested in being a guest, email her at
bcoc@bedfordchamber.org
 

 

Madeline Altman ~ Bedford TV

Linda Stimson ~ Inner Visions Interiors

 

Adam Schwartz - Business Development


Mara Briere - Grow a Strong Family

The UPS Store

 

 Joan Turnberg - Live LIfe Well  

 

Dr. Jean Marc Slak ~ Slak Chiropractic Group


Lea Ann Knight ~ Garrison Knight Financial

 

Brookline Bank 


Kristen Presley/Bedford VA

Karen Kenney/ OrganizingWorks

JRM Antiques 

 

 

_________________________________________________________________

CHAMBER CALENDAR

May 6-8
Small Business Seminars
Doubletree Bedford GLen Hotel
7:30 - 9:15 AM

May 14

Board of Directors Meeting
Flint Room
7:30 AM    

 

May 16
Working Women Alliance
Brightview Concord River
199 Concord Road
Billerica, MA
7:30 AM  

 

May 12/19/26
Tee it Up Golf
Patriot Golf Course
200 Springs Road
Bedford, MA

4:30 PM 

 

May 31
Cambridge Savings Bank Senior Prom Stroll
Town Common
5:00 PM
Class picture at 5:45  

 

  
 
Welcome to New Members

Kammerwerke Double Wind Quintet



2015 Chamber Members

Amptek

Atlas Real Estate
Atlantica Capitol
B& D Advertising Agency
Baldwin Insurance
Baudanza Electric
Bedford Car Wash
Bedford Citizen
Bedford Childrens Center
Bedford Farms

Bedford Historical Society 

Bedford Motel
Bedford Plaza Hotel

Bedford Research Foundation 

Bedford Orthodontics

Bernstein Development
Brightview Concord River 

Brown & Brown, P.C. 
Cafe Luigi 
Callahan Karate Studio
Cambridge Savings Bank
Carlton-Willard Village
Carlton & Duran, CPAs
CertaPro Painters
Christine Pinney Marketing
Coldwell Banker
ComforCare Home Care
CouponSurfer.com 
Courtyard by Marriott 

Danielle Beck NP-C-LLC

Debbie Spencer
Design 2 Order
Design 1 Kitchen & Bath
Dianne Bridgeman, DDS
Digital Federal Credit Union
Doubletree Bedford Glen
DSA Publishing

Edward Jones Investments 

First Parish in Bedford

Great Road Gallery & Framing
Formulatrix, Inc.
FUJIFILM
Frank Webb's Bath Center

GE Infrastructure  

Hanscom Federal Credit Union
Harold Nichols Insurance
Heritage at Bedford Springs

Inside Out Staging & Design 

Kennedy Family Dental
Ken's NY Deli
Ken Gordon
Kimberly Bee Design
IMVerizon Wireless
Leary Auto
Lexington Symphony
Liberty Mutual
Lincoln Liquors
Live Life Well
Mettler-Toldeo Thorton
Middlesex Savings Bank

Minuteman Volkswagon

MITRE
Moving Forward Physical Therapy
Mt Auburn Hospital
New England Nurseries
North Road Chiropractic
Organix Spa & Salon

OrganizingWorks 

Oscar DePriest DMD
Patriot Pediatrics

Peter Quinn Insurance 

Primrose School of Burlington

Right at Home  

ROI 

Salem Five
Salon Oz

ServPro 

Simply Natural Nails

Slak Chiropractic
Spire

Stories with a Heart 

Strawberry Hill Associates
St. Michael's Parish Center
Summit Health & Fitness
Suzanne & Co.

The Goddard School 

The Higgins Group
The Well Effect
Town Planner Calendar

uVisualize 

 

Membership renewals 
 are now past due !

Renew today on line

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