April 12, 2016


For Immediate Release:

Vision Maker Media Announces Online Native Media Archives Guide
A Guide for Native American Archives & Collection Holders

Lincoln, Nebraska: Vision Maker Media is pleased to announce its online Native Media Archives Guide for Tribes and individuals who are interested in caring for their media collections.

"The Native Media Archives Guide shares important steps that can be made toward keeping media safe from the elements," explained Shirley K. Sneve (Rosebud Sioux), executive director of Vision Maker Media. "We created this document for those who want to know how to begin preserving their media assets. Developing a professional archive storage system can be expensive, but we wanted to show that there are basic inexpensive steps to take to save this important material. The Guide also demonstrates written information that should be kept in a database that describes the recordings for future generations."

Thanks to the launch of the Vision Maker Media Native Media Archives website (https://nativemediaarchives.wordpress.com), Native American collection holders and Tribes can search and locate archival media in three local collections. The website hosts a search tool to locate archival collections at Vision Maker Media, the University of Nebraska-Lincoln (UNL) and the Nebraska State Historical Society (NSHS). It provides public access to a wide variety of archival materials including video, audio, print and photographs.

The three contributor sources include Vision Maker Media's entire documentary programming produced for Public Television since 1976 alongside UNL's and NSHS's interviews with numerous Native American elders in Nebraska history as recorded by the Junior League of Lincoln and Paul A. Olson.

A grant from the National Endowment for the Arts helped Vision Maker Media develop the initial work including cataloguing and digitizing. Funds from the San Manuel Band of Mission Indians is allowing Vision Maker Media to continue archival efforts to collaborate with Indigenous media holders and media makers to develop a fully functional and accessible archival database, bringing together Indigenous media collections so audiences can access collections, contribute content, view films and share stories. Alana Stone (Rosebud Sioux) was hired in January as Vision Maker Media's archives assistant (astone@netad.unl.edu) to continue implementation of the plan.

Vision Maker Media, a nonprofit 501(c)(3) empowers and engages Native People to tell stories. We envision a world changed and healed by understanding Native stories and the public conversations they generate. Founded in 1977, Vision Maker Media is your premier source for quality American Indian and Alaska Native educational and home videos. All aspects of our programs encourage the involvement of young people to learn more about careers in the media-to be the next generation of storytellers. www.visionmakermedia.org.

Contact: Susan Hartmann * (402) 472-8607, shartmann@netad.unl.edu