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 CVS Leads: Will Other Pharmacies Follow?
By Steven A. Schroeder, MD
 CVS Caremark (now CVS Health) stunned the business community on February 5, 2014 when it announced that as of October 1, 2014 it would no longer sell tobacco products in its 7600 pharmacies. In explaining its decision to forgo up to $2 billion in annual revenue, CVS highlighted the growing incompatibility between its emerging role as a site for health care delivery--with more than 600 "minute clinics" providing medical care plus dispensing a host of other health care products--and its health-worsening role as seller of cigarettes. After all, smoking remains the number one cause of death and disability in the United States, resulting in nearly 500,000 deaths annually and 16 million people with tobacco-related disabilities such as emphysema and heart disease. Over the long run, CVS reasoned, the lost tobacco sale revenues could be replaced by other products. Moreover, the good will generated by the ban might attract new customers, and by eliminating the sale of tobacco products in the same setting where diseases are diagnosed and treated, the company might reinforce a culture of improving health. Continue reading [PDF]
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SCLC and Pfizer Collaboration Offers New Funding Opportunity
 SCLC and Pfizer Independent Grants for Learning and Change (IGLC) are preparing for a second round of grant giving with the plan to distribute an additional $2 million in smoking cessation grants. Strong consideration will be given to proposals that address special populations that are disproportionately burdened by smoking, proposals that address system changes that will reach larger numbers of patients, and proposals that will evaluate the results of the intervention(s) in terms of actual numbers of smokers who attempt to quit and/or successfully quit. Grant proposals should be in the range of $25,000 to $150,000 for a timeline of 1 - 2 years.The deadline for Letters of Intent is October 23, 2014. Read the Request for Proposal.
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FINISH IT - Legacy's Latest Truth Campaign
Legacy has started a new chapter in their Truth campaign, called "FINISH IT." This latest initiative addresses a new generation of teens through TV advertisements, digital media and social media to empower them to become the generation that will "finish" the tobacco epidemic among youth.
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Leadership and Policy Academy States Place in the National Smokefree Challenge Awards
SAMHSA/SCLC Leadership and Policy Academy states, Mississippi and Louisiana, won National Smokefree Challenge awards. Mississippi received 1st place, Alabama and South Carolina tied for 2nd place, and Missouri, Louisiana and California tied for 3rd place.
Full press release [PDF]
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Other Resource Highlights
In recognition of September being National Recovery Month, SCLC will be co-hosting the following webinar with Community Anti-Drug Coalitions of America: "Tobacco Kills: Intervention and Policy Solutions in Addiction Treatment." Free CME/CEUs will be offered to all participants during this live session. It will be held at 2-3:30pm ET on Tuesday 9/23/14, with Dr. Joseph Guydish presenting. Register now!
Partner webinars
Online CME, CPE Course
Pfizer IGLC grantee, University of Kentucky, has developed "Managing Nicotine Withdrawal," an online course providing free CME, CPE credit for healthcare providers interested in improving their skills treating tobacco dependence. A general overview and a choice of 5 specialty-focused modules provide up to 2 hours of credit. Expert clinicians in cardiology, orthopedics/trauma, oncology, neurology, and surgery present evidence-based, practical information tailored for treating patients with these various medical concerns. http://www.cecentral.com/managingnicotinewithdrawal
Managing Nicotine Withdrawal in Medical and Surgical Patients is one of 39 projects funded by Pfizer Independent Grants for Learning & Change in collaboration with SCLC.
Publications, reports, articles and fact sheets
Toolkits
Help Your Patients Quit Tobacco Use: An Implementation Guide for the Armed Forces [PDF]
Partnership for Prevention's ActionToQuit initiative released a new guide that makes the case that tobacco cessation treatment should be a standard of care at every patient encounter and offers steps for integrating tobacco cessation services into clinical practice.
The Cost of Addiction -- How Much Is Spent on Cigarette Use?
Calculate the cost of smoking using this online tool from the American Cancer Society
ActionToQuit, a free tobacco control information service, sends daily communications to tobacco cessation and public health advocates. Join by signing up on the A2Q website.
 1-800-QUIT-NOW wallet card
Available through the Smoking Cessation Leadership Center, the card is similar in size and feel to a credit card and offers motivational language urging smokers to call the nation's free, effective, tobacco cessation counseling lines.
National Behavioral Health Network
Register to become a National Behavioral Health Network participant and to receive cutting-edge information and resources through the Network Insider, a bi-monthly e-newsletter.
A New Way to Think About Quitting
About re-learning life without cigarettes, the free Become an EX plan is based on personal experiences from ex-smokers, as well as the latest scientific research from the experts at Mayo Clinic.
RWJF Tobacco Map
For the first time, policymakers and advocates have access to a nationwide picture of continuing state efforts on key tobacco control policies. The RWJF Tobacco Map uses data from the Campaign for Tobacco-Free Kids and the Americans for Non-Smokers' Rights and is updated as new information becomes available.
RWJF County Health Rankings and Roadmaps 2014
The Rankings offer an easy-to-use snapshot of overall health for nearly every county in the U.S.
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Smoking Cessation Leadership Center | University of California, San Francisco
Please continue to send us your updates (i.e. newsletter articles, provider trainings, presentations, etc.)
We will collect all the information, share with all partners, and post updates on the SCLC website.
Questions or comments on the Communiqué:
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