Independent Insurance Agents of Nebraska - Trusted Choice Logo
trustedchoicenebraska.com   June 2013
In This Issue
Hail Varsity Ad Campaign Continues
$500 Marketing Reimbursement Now For Agency Advertising
Quick Links
  
Use Our Online Store For Your Printed Supplies - Get Up To $500 Cash Back!
  
®New Trusted Choice® Consumer Web Site Going Live - Is Your Agency Profile Up To Date?
Project CAP is gearing up to launch the new trustedchoice.com web site for consumers this summer.  Make sure your Trusted Choice® agency profile is up-to-date so the 75% of insurance consumers who start their search for personal lines insurance online can find your agency!

 

Click here for a step-by-step guide - or watch this video - and call Phil Harr at IIAN for help - 1-800-377-3985. 

 

Trusted Choice Agency Profile Updating
How To Update Your Trusted Choice® Agency Profile
   

Include Trusted Choice® In Your Agency-Sponsored Community Events & Get Up To $500 Matching Funds!

Many IIAN member agencies sponsor sports, charity, and community events in the summer and fall.  If that's your agency - be sure to include the Trusted Choice® logo as part of your sponsorship and promotional materials, and your agency can qualify for up to $500 in matching funds from IIAN!  See the details here, and call Phil Harr, IIAN Marketing Representative, for more information - 1-800-377-3985.

Trusted Choice® Sponsors Make-A-Wish® Student Fundraising Program 

Matches $7,500 Raised By Nebraska Student Councils 

District 6 students get ready for their Make-A-Wish® Walk-A-Thon at Holmes Lake This Spring

    We're proud and excited to announce that this spring Trusted Choice® sponsored the Nebraska Make-A-Wish® "Kids Helping Kids" fundraising program - and matched $7,500 in funds raised by local Student Councils across Nebraska, including all of the Lincoln-area high schools, Plattsmouth, North Platte, Doniphan-Trumball, Columbus, Dorchester, Friend, and Fillmore.   

     Trusted Choice® was featured and recognized at Walk-A-Thons, dodge ball and golf tournaments, and student craft sales with over 2,000 direct participants. All of the school events were publicized via Facebook, school web sites and print publications, and local TV, radio, and newspapers. 

Trusted Choice® Ads Continue In Hail Varsity For 2013 Season
Over 1,000,000 Consumer Impressions Expected 
  
Full Page Ad  - 2013 Hail Varsity Husker Football Year Book

Again this fall, Husker fans throughout Nebraska and the nation will see will see full-page Trusted Choice® print ads in all 16 issues of Hail Varsity (both print and digital), including the Hail Varsity annual year book, featuring the Trusted Choice® tie-in with Nebraska Make-A-Wish® fundraising efforts. Trusted Choice® will also be featured in two spots each weekday afternoon on Hail Varsity's radio show on AM 1480, on the TC banner on Hail Varsity web site, and as sponsor of the new "Tale of the Tape" online breakdown of the previous game, with a former Nebraska football coach. 

 "We estimate that through Hail Varsity ads and social media, about 1,000,000 Nebraskans will see and hear about Trusted Choice® over the next year," says Nebraska Trusted Choice® Chairman Deb Schilz. The purpose of the 2013-14 HV campaign, adds Schilz, is to educate Nebraska consumers on the value and service provided by independent insurance agents, and help them identify IIAN member agencies by looking for the Trusted Choice® brand. 

Get Your $500 Marketing Reimbursement For 2013

Use Trusted Choice® Logo On Your Stationery, Business Cards, Promotional Materials, Web Site - and New For 2013 - Agency Advertising
IIAN member agencies that use the Trusted Choice® logo on their stationery, business cards, promotional materials, web site, or - new this year - paid advertising - are eligible for up to a $500 reimbursement to offset the cost. Even if your agency has received a Marketing Reimbursement in the past, you are eligible for up to another $500 in 2013! To maximize your reimbursement, do an inventory of your materials and note where you can add the Trusted Choice® logo. Click here for the rules and how to apply. Contact Phil Harr at IIAN for assistance - 1-800-377-3985, phil.harr@biginebraska.org.