Be willing to connect and let go.
The paths and connections of relationships is never straight, and can take unexpected turns (for better or worse).
It takes great patience to build a relationship of based on trust with those that you are meant to serve (and love love what you do), and even greater strength to let go to make room for those that understand and appreciate you.
In terms of marketing, three great ways to improve the results are
- Segmenting your contact list.
- A/B testing the messages.
- Add or remove contacts based on their level interest in you.
Here's where you can do it.
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