Larry Jordan & Associates, Inc.
31336 Via Colinas

Suite 103

Westlake Village, CA 91362

(818) 879-5105

THREE NEW ARTICLES THIS WEEK, PLUS ONE

This week, I discovered what it's like to be on the ground floor struggling to get technology to work.

We purchased a brand-new audio mixer - and, for the life of us - we could not get it to work.

It wasn't that the technology was bad - it was that the manufacturer didn't bother to explain the basics of the system in a way that new users could understand.

Here's an object lesson in how to do it wrong.

Read the article here.

Regardless of what compression software you use, there are certain key ideas you need to understand to make the most of your compression software.

In this Quick Start Guide, I provide fourteen concepts you need to know to help get your brain wrapped around video compression.

What affects image quality and what doesn't. Concepts that make the difference between OK and great.

Video compression can be complex. This article makes basic concepts easier to understand.

In spite of all the hype surrounding HD and UltraHD video, print and larger computer monitors have image resolution superior to video.

This means that we need to pay attention to making our text readable on screen with a much more limited font selection than print.

In this article, I provide tips on how to improve the look of your type, along with examples of what works and what doesn't. These tips are not software-specific; they apply to all video editing software.

If you want to be sure your audience can read your titles, you need to read this article.

Hidden in plain site is a feature in Final Cut that makes automatically styling text fast and easy.

But no one knows its there.

In this article, I highlight the Format & Style menu, show you how it works and how automate the formatting of your text.

There's very cool stuff hidden right in front of you.

Here are the most popular articles, webinars, and audio interviews for the past seven days across all my websites.

Articles

This list expanded to the Top 4 to add some variety:

• CAUTION! SSD Drives and Yosemite
• Why Should Final Cut Pro 7 Editors Consider Adobe Premiere Pro CC?
• FCP X: When to Use Optimized, Proxy or Camera Native Media
• Create a Dual-Boot Mac OS X System Disk

For an index of all our articles, visit here.

 

Webinars

• #140: Audio in Final Cut Pro X
• #139: Improve Your Job-Hunting Skills
• #137: Timing is Everything (in Editing) 

This list is based on the webinars watched most often by our monthly subscribers. For a list of all our webinars, visit here.

 

Digital Production Buzz Audio Interviews   

• Larry O'Connor: Problems Between Yosemite and SSD Drives
• Jessica Sitomer: Overcome Complacency and Get Work!
• Philip Hodgetts: Metadata is an Essential Tool to Organize Media Projects

For a list of all Buzz audio interviews, click here. 

Apple continues to update Compressor with an all new interface, improved compression settings and better monitoring. This application has some much new stuff inside that we went back and re-did all our training for the new version.

• Better organized
• More informative
• Tighter focus on making your images look great.

These days, everything we do ends up on the web.
Which means that if we don't know how to compress our video to make it look good, all our work during production and post is wasted.

In this in-depth video training, Larry Jordan shows you how to make the most of Apple Compressor 4.1.x.

Whether you are a new or experienced, this training will help you make your media look and sound great!

Larry Jordan

Larry Jordan & Associates

P.S. I always love hearing from you. Feel free to write.