Signarama Richmond Friendly Staff
In This Issue
Looking Better At Trade Shows
2X AIR MILES Extended!
The 7 Top Social Media Trends in 2015
HOW COULD BETTER DISPLAYS MAKE 2015 YOUR BEST YEAR EVER?
 
Signarama Richmond Trade Show Displays 2015

 

Trade Show Season is just around the corner!

 

Everyone who has ever been to a trade show knows that it's the WOW Factor that gets your attention. But how do you compete with all the visual overload happening along a typical event aisle?

 

Careful planning, intelligent design, and impeccable quality will create a bold image for you and your company that will speak clearly to your potential customers!

 

Signarama Richmond specializes in helping you create just the right look for your trade show display. Our backdrops are light, very portable, and easy to set up. Banners and signs are custom designed to fit your layout perfectly, and still be re-used later.

  

Check out Signarama's 2015 Trade Show Specials

EXTENDED!! EARN DOUBLE BONUS AIR MILES
 

 

We Extended our 2X AIR MILES Reward Miles offer!

 

When finalizing your signage order just mention Coupon Code SARRMD2SAM and we'll DOUBLE your AIR MILES�.

Not sure what signs you need? Our marketing experts can assist you in creating a comprehensive Visibility Strategy that will help grow your business. 

 

Arrange a free consultation today. 

 


BUSINESSES OUGHT TO DITCH THINKING ABOUT SOCIAL MEDIA AS WHAT?


The 7 Top Social Media Trends That Will Impact Your Marketing in 2015

 

1. Mobile as priority

According to Roger Katz of clickz.com, carriers' shelf space for mobile handsets with screens sized 4.7 inches and over has grown from 4% to a third, whilst the number of daily active mobile users on Facebook has grown 15% in 2014 alone. If these stats aren't enough to send a clear message, consider that the number of mobile-only users on Facebook grew by 34% - a startling spike that suggests mobile is no longer a secondary channel. It's fast becoming first-choice.

Taking Facebook as a guide, Katz suggests 'mobile-aware' should become 'mobile-first' and think about how their social presence can cater to the mobile user. Big platforms have already been doing this, with Facebook creating its separate Messenger app and purchasing smaller mobile apps like WhatsApp, Instagram and Karma.

Twitter, on the other hand, recently purchased the MoPub ad exchange platform in 2013 and even Google Ad words is focusing more on mobile-centered display ads.

 

2. Paid amplification

A recent Forrester report stated that organic interaction on Facebook brand posts has shrunken to just 0.073%. For a while now, Facebook has been pushing its promoted posts feature as a way to further monetize the platform and allow businesses to increase their outreach. And Twitter's promoted tweets, have become more prevalent, and attracting more users with each quarter (Thomas Armitage, site-seeker.com).

Katz believes brands ought to "ditch thinking about social media as a free-place market", and instead take the time to think about audience segmentation and the needs of their particular audience.


Once brands have chosen carefully which social platform(s) to focus on, they can invest money into expanding their reach; capitalizing on promising demographic and/or encouraging engagement from otherwise passive users.

 

3. Social shopping
The idea of shopping via social media is probably an obvious one in hindsight, but it wasn't until Twitter ... READ MORE

   

LEARN HOW SIGNAGE CAN GROW YOUR BUSINESS & MAKE YOU MONEY
     
David Newman Signarama Richmond
Follow David Sign Guy Newman to save you time, money, and headaches. He explains best practices for signage in marketing strategies and shares his experience on being more efficient and effective.

 
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For signage product examples visit Signarama Richmond's website at www.signarama-richmondbc.ca