High Point Creative - The right words for your next project

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Whatever you do in life, surround yourself with smart people who'll argue with you.

John Wooden

Great opportunities to help others seldom come, but small ones surround us every day.

Sally Koch

Beauty surrounds us, but usually we need to be walking in a garden to
know it.

Rumi

Spring 2016

Imagine you are in an empty room -- just you, the walls, the ceiling and the floor. What five items do you choose to put in that room to bring you joy, comfort, excitement, satisfaction and wonder?

How many of them are people? How many are digital? How many are chocolate? (Ha!)

Do you have those items near you right now? Or will they surround you at some point in your day, every day? Sarte said, "Our choices define us." What do yours say about you?

Try This

Add More Awe to Your Day

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Welcome to the ever-engaging world of curated content. The concept isn't new, certainly. But it's getting even easier to learn more about things you enjoy and discover new passions you didn't know you had.

Want a quick, but high-quality lesson on virtually any topic? Explore Curious.com. Want fresh ideas and insights delivered to you? Try Medium.com. Both let you specify your interests to give you a bespoke experience.

Hot Point

The Best Part of Wakin' Up

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According to a recent survey of US Internet users, 39% of respondents reported that they check their email

messages first thing in the morning -- even before their first cup of coffee. Only 11% reported that they first check their messages either after arriving at work or later in the day. While we are fans of checking your messages early, we recommend returning them only after you've had that first cup of java.

Word Wise

Ebooks by Minnesotans for Minnesotans

We live in a state of amazingly talented people! Want proof? Look no further than Ebooks Minnesota, a free online
collection featuring works from local publications including Milkweed Press, Coffeehouse Press and the University of Minnesota Press. You'll find books for children and adults covering fiction, travel, cooking and more. Check it out.

High Point Highlights

Editing for Increased Readability

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Our clients in the health care world know some of their audience have a lower reading comprehension level but they still need clear, helpful instructions, information and support. Enter High Point Creative. We've recently been helping clients edit patient materials so they can be understood at an elementary school or middle school grade level.

We can take complicated topics and simplify them in respectful, clear ways to make your copy easier to read. If you are trying to reach an audience with specific needs, High Point can help you connect with them in a meaningful

way.

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About: For more than 25 years, High Point Creative has delivered smart creative solutions with a focus on strategic thinking, effective copywriting and flawless execution. Look to us to provide the right words for your next project.

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