High Point Creative - The right words for your next project
High Point Creative - The right words for your next project
Reinvent

People who cannot invent and reinvent themselves must be content with borrowed postures, secondhand ideas, fitting in instead of standing out.

Warren G. Bennis

 

 

 

An iPod, a phone, an internet mobile communicator ... these are NOT three separate devices! And we are calling it iPhone! Today Apple is going to reinvent the phone. And here it is.

Steve Jobs

 

 

 

How are you adapting, and approaching your next reinvention curve?

Question asked of job applicants





Late Winter 2014

What do you want more of? What do you want less of?

 

Likely there is some part of your life that you'd like to rethink, redo or even completely reinvent. But it can be overwhelming to know where to start.

Here's a little challenge that may yield big results: Think about these two questions noted above and write your answers down on a piece of paper -- real paper in your handwriting. Then tuck the list somewhere handy. Set your calendar to check that list in three months, six months and nine months. Let us know if you've moved closer to having more of what you want and less of what you don't.

Your answers to these two simple but powerful questions could make 2014 your best year ever.

 

 
Try This
The Coolest Inventions of 2013
  CNN Top 2013 Inventions

A light that uses gravity to power itself ... a soccer ball that converts kinetic energy into electricity ... a bionic retina ... and of course, the Google Glass. These are just a few of the amazing inventions of the last year. Discover more top picks from CNN and Time.

 

   
Hot Point

Social Bandwidth 


Karma Wi-Fi Need to stay connected when you are on the go? Need we ask? We've been testing out the Karma, a "social bandwidth" hotspot device. It features an open wi-fi signal so anyone with a free account can connect to it. When you share your connection with a stranger, both of you receive 100 MB of free data. Another bonus: it's pay-as-you-go so you're not tied to a contract.

 

 

Word Wise

Reinventing the Underdog  


We're enjoying Malcom Gladwell's latest,
Book Cover: David and Goliath"David and Goliath:  Underdogs, Misfits, and the Art of Battling Giants," which recasts the familiar story. Gladwell challenges us to think differently about how we view obstacles and disadvantages -- and how we can use them to turn the tables against even seemingly insurmountable odds. Check out the write-up in The New York Times Sunday Book Review. What will you do in 2014 to battle your giant?

 

 
High Point Highlights
Sivo Insights - Capabilities Presentation

  Sivo Insights logo 

Sivo Insights, a leading Twin-Cities-based consumer insights  firm, recently updated its name and brand. That called for a refreshed approach to its pitch presentation. The leadership team called on High Point Creative to develop a dynamic way to feature the company's capabilities based on what each prospect considers most important. 

 

High Point developed the presentation pages based on the company's new brand and created a full script to help all presenters tell a consistent story.

 

The result is an engaging, flexible tool that works for a range of opportunities.

    

 

Warning Lites - Website


Warning Lites WebsiteAfter undergoing some significant corporate changes in the last few years, it was time for Warning Lites to build a new website. PLDG asked High Point to develop the company's message platform and create web content, including SEO content. With a fresh new look, Warning Lites once again inspires confidence in its ability to provide traffic safety expertise and products backed by outstanding  customer service.

 

   

 


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