Aubrey 380 Area Chamber of Commerce
eNEWS from

November 14, 2012
Proudly Serving Aubrey, Krugerville,
 Cross Roads, and the 380 Corridor
A little "local color" 
November Networking Luncheon
Small Business Saturday
Small Business Owner Lessons from Lady Gaga
Upcoming Events:

  • November 18: Aubrey FUMC--Dedication & Ribbon Cutting of Nancy Biggs Memorial Garden 
  • November 19: Cross Roads Town Council Meeting
  • November 20:  Aubrey City Council Meeting
  • November 21:  Chamber of Commerce Networking Luncheon 
  • November 24: Come & Dine, Aubrey Area Library (1pm to 4 pm)
  • December 2: Aubrey First United Methodist Church, Historical Marker Dedication
  • December 6: Annual Christmas Tree Lighting  
  • December 7 & 8: Christmas Round-Up, Rancho De La Roca   
  • December 8: Aviano Italian Restaurant--Ribbon Cutting, Muisic, & Santa 
  • December 19:  Chamber of Commerce Networking Luncheon 

Welcome to our newest members:
Thank you to our renewing members:
Anytime Fitness
Brinkley Insurance Group
City of Aubrey

November Networking Luncheon
Start your Holiday week-end early!
Join us at Prairie House at 11:30 a.m. on Wednesday, November 21 for our November Luncheon. 
We will have updates from the mayors of Aubrey, Cross Roads, and Krugerville, sponsored by First Texas Homes,
 and great Prairie House food!

November 24
Small Business Saturday is a day for everyone--from the business owners who create jobs to the customers who buy locally--to support small businesses that invigorate the economy and keep communities thriving.  It began in 2010 when American Express founded Small Business Saturday to help small businesses get more exposure during one of the biggest shopping weekends of the year. Last year, over 100 million people came out to shop at independently-owned small businesses on the day.
For more information,
Small Business Owner Lessons  
from Lady Gaga 
In roughly four short years, Lady Gaga, the eccentric pop star phenom has become a household name by building an iconic brand that has resulted in earnings of nearly one hundred million dollars last year...
What can small business owners learn from Lady Gaga's business journey? We can learn that your brand is not just about your logo, products, and services, it's the personality of your business. Think of your business as a person and how it would think, feel, and interact with customers.*
In his article "Small Business and Entrepreneurship", James Bird Guess lists Lady Gaga's lessons that small business owners can use to build a powerful brand and spark gigantic growth.
  • Be Touchable
  • Stand for Something
  • Create a Community
  • Be Authentic

Be Touchable.  Your business must not only be online, but you must now have a mobile presence as well.  Bill Gates said "by the end of 2002, there will be only two kinds of businesses:  those with an Internet presence, and those with no business at all."   Even if you're already online,you must not make the mistake of only communicating about your products and services, you must also be connecting with existing and potential customers.  Lady Gaga posts to Facebook and tweets to her fans about five times daily.  She interacts with fans by not just announcing her products, but sharing her personality, photos, inspiring them to support causes, and most of all thanking her fans who she calls her "little monsters" for their continued support.  It is no surprise that she has more twitter followers (over 20 million) than anyone on twitter.


More next week. 


*March 30, 2012, in Small Business and Entrepreneurship, by James Bird  Guess International Success Academy. 

Aviano Italian Restaurant- 

Entree Special 
Purchase any Entree $10.99 or more
and receive 2nd Entree 1/2 Price!

Mention "Hot Deal" at time of ordering. 
For more information:  
phone:  940-365-2322
Watch your Inbox in the coming days for
some important information.
You will be receiving your annual member/sponsorship letter,
as well as information for nominations for
Chamber Business and Citizen of the Year awards.

Donna Sims 
Office Administrator, Community Relations Liaison 
Aubrey 380 Area Chamber of Commerce,  (940) 365-9781